How to Perfect Your Band’s Social Media Strategy: The 70-20-10 Rule

Social media strategy is a difficult thing to create when you do not know how to begin. In today's article, check out a comprehensive guide on how to build your. Continue reading

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Six Music Industry Networking Tips Nobody Tells You

Networking in the music industry is an art more than a science. There's no rule book on how to network, but there are some tips that can make navigating the. Continue reading

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Zen & The Art of Marketing Music

A Quick Disclaimer: I tend to steer clear of buzzwords. This is doubly true when the buzzword is mixed with a religious or cultural reference. So, for all you “Email Marketing Gurus”,. Continue reading

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Step By Step Guide To Verifying Your Official Social Media Profiles

A good start to protecting your name and brand is to authenticate and verify your social media profiles online. Some sites have to grace you with verification (Twitter, Instagram) while. Continue reading

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4 Social Media Mistakes Your Band Can’t Afford to Make

Navigating social media as an independent band or artist is a subjective effort, like anything else in your DIY endeavors. Still, there are methods commonly regarded as either successful or. Continue reading

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Nine Reasons Why You’re Not Getting More Twitter Followers

If you are active on Twitter, you understand that it only takes a couple of seconds to decide whether to follow someone or not. It’s like hyper-condensed speed-dating on the. Continue reading

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Four Simple Ways to Engage Your Social Media Audience

We have defined engagement and found benchmarks to aim for, but how exactly do you engage with your audience on social media?  There’s no hard and fast rules, but here are a few. Continue reading

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How Social Video Is Changing

Until recently, YouTube had the market cornered on video both by users and brands. If you wanted the greatest interaction with your fans, that's where you'd go. That's all changed recently since Facebook has put. Continue reading

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Nine Quick Tips To Take A Music Career To The Next Level

Musicians have no problem creating master plans to "rule the world," but they often fall short of seeing these plans through effectively. What an unfortunate waste of talent! As Ralph. Continue reading

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Social Media Use By Age & Gender [CHARTS]

How many people frequent a particular social media channel only tells part of the story. The age and gender of each service's users is just as, if not more important. Continue reading

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4 Top Internet Trends That Will Impact Musicians

Mary Meeker presented her 2015 Internet Trends report at the Code Conference in Cali and it’s filled with key information for artists. You can read the whole thing here but below I’ve. Continue reading

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