Spotify Asks Advertisers To Pay More So Listeners Can Hear (Almost) No Ads
Spotify wants sponsors to pay so that listeners will be interrupted by fewer ads. The streaming music service is pitching a new ad unit that would eliminate all the ads on. Continue reading
Spotify + The Echo Nest = New Supercharged API
We get to sample the first fruits of Spotify's acquisition of The Echo Nest today with the launch of its new Web API. Developers will now have the ability to build music. Continue reading
Beats Music’s Best Move: Exclusive Music Releases Beginning With Jay Z
The issue of how a music service like Beats Music can distinguish itself is a tough one. Unless you buy into their playlists being something special as compared to all. Continue reading
Is Digital Payola Involved In Music Discovery and Recommendation?
By Taylor Lambert and Kevin Erickson for Future of Music Coalition. In the age of on-demand streaming, it’s common to hear people talk about music as “limitless”— something that flows. Continue reading
Amazon Prime Music Is Here And It Underwhelms, But Not In A Bad Way
Amazon's new Prime Music is here, a streaming service that's "free" to Amazon Prime subscribers only. If you're wondering if Spotify users will switch over then you're on the wrong. Continue reading
Tango Launches Channels With Spotify, Vevo, 8tracks and OK Go Among Launch Partners [Updated}
Tango continues to expand the marketing possibilities on its highly popular messaging app. In April they added a news feed which opened up some marketing options. Yesterday they launched Tango. Continue reading
7 Tips For Marketing Your Music On Streaming Services
We're in a weird transitional period in relationship to streaming music services. It's hard to know which service will survive and whether or not focusing on streaming alternatives to Spotify. Continue reading
Best of Recent Apple/Beats Coverage In The Absence Of Actual Merger Activity
Apple and Beats are, of course, continuing with their respective businesses with a lot of merger activity ahead. But since the Apple/Beats combo is such big news we're all going. Continue reading
ROK Mobile: Music + Mobile Service From The Guy Who Brought Us Patron and Paul Mitchell
(UPDATED) Partnerships betweeen music streaming services and mobile carriers are announced almost weekly, but seldom is the carrier and music service one an the same. That's the one price, one. Continue reading