Spotify Introduces Ad Targeting To Allow Brands To Tap Into Your Playlist And Audience
Spotify has announced the launch of Playlist Targeting, the newest feature in it's Spotify For Brands platform. Playlist Targeting will allow brands to reach specific artists by targeting unique audience segments based. Continue reading
How TIDAL Could Deliver On It’s Promises
The continued media feeding frenzy around Jay-Z’s TIDAL demonstrates just how valuable star power is for cutting through the clutter. What has helped sustain interest is Jay-Z’s vision for delivering. Continue reading
Data Is Power For Indie Musicians
With no testing and no feedback during the creation process and in the end, artists spend their entire career hoping people will like their music. Indie artists can up their odds with. Continue reading
Apple’s Streaming Music Launch Plans: $9.99, $14.99 Tiers, Lots Of Exclusives
It's shaping up to be the year the music industry put a premium on exclusive content. Jay Z is counting on them to build TIDAL; and now comes word that. Continue reading
TOP POSTS: This Week’s Most Read Posts on Hypebot.com
Former Rhapsody, Sony Exec Writes Open Letter To The Music Business 7 Ways To Never Get Invited Back to a Venue How Much Do Musicians Make From Spotify, YouTube? TIDAL's. Continue reading
Who Is Listening? Internet Radio Consumption By Age [INFOGRAPHIC]
As music consumption shifts to online, internet radio – Pandora, iHeartRadio or great standalone stations like Radio Paradise – have become key to music discovery and marketing. But who actually. Continue reading
Former Rhapsody, Sony Exec Sends An Open Letter To The Music Business
Dear Music Biz, It's been a good, close, intimate and mostly wonderful 15 years… but I think we need some time apart. It's not me. It's you. You've changed. Digital music business, you. Continue reading
