Last Week In Music Commentary
This week commentators from the music industry weighed in on the shift from ownership to access in the world of music consumption, why change is needed for the internet to. Continue reading
Music Think Tank Weekly Recap: Formal Education • Getting Through A Show • YouTube’s Betrayal • More
This week on MusicThinkTank, we looked at articles exploring whether or not a formal education is valuable to musicians, how to best get through a show when it takes a. Continue reading
Stadiumred Acquires Crosshair Music, Gyrosity Projects
New York marketing and communications holding company Stadiumred Group has acquired Nashville based Gyrosity Projects, a digital marketing agency, as well as, a stake in Crosshair Music, a music influencer. Continue reading
Streaming Is Now 75% Of U.S. Music Consumption [CHART]
There were 403 billion on-demand music streams (video + audio streams) in the United States in the first half of 2018, according Nielsen’s 2018 Mid-Year Music Report. Using the industry. Continue reading
From Ownership To Access: Disruption In Music and Media [Mark Mulligan]
The music and video industries are often cited as prime examples of digital disruption and resurrection. But while plotting comparable paths towards access-based models, a closer look by MIDiA analyst. Continue reading
YouTube: Is It The Lyor Show?
In this op-ed, Chris Castle examines Lyor Cohen's relationship with YouTube/Google, and how he has worked to reconcile his role in their exploitative business model while claiming that he's working. Continue reading
Making A Splash On Instagram: IG, You G, We All G On IGTV!
With IGTV having only recently been debuted, the time is ripe for artists and musicians to make an impact on the platform. Here we look at what we know about. Continue reading
Getting It Done: The Week In D.I.Y. and Indie Music
We had plenty of advice for the music industry do-it-yourselfer this week, with tips on how to use YouTube Art Tracks, how to increase the conversion rate of your music. Continue reading
YouTube Art Tracks: What They Are and How To Use Them
For those artists looking to get their work on YouTube without having to pull together a music video, YouTube Art Tracks provides an excellent alternative, allowing artists to share their. Continue reading
Top 5 Ways How To Promote Your Music Video
Achieving success on Youtube and social platforms requires more than just creating a great music video – the promotional strategy surrounding how you market said video will ultimately make the most. Continue reading
