Disappointing live shows are, unfortunately, endemic in the music industry, particularly for bands that are just finding their feet, and a tepid live experience can often leave potential fans regretting their decision to step out. Here we look at five ways you as an artist can effectively engage with an audience.
Song Stories, hosted by Hypebot contributor Kyle Bylin, explores how music changes people's lives and impacts the places they live in. This week's episode features Eric Gilbert, who is the co-founder and director of Treefort Music Fest, a music festival in Boise, IA. The festival proudly shines a spotlight on regional music, literature, art, food, and beer. We talk about why the festival came to be and how it has impacted Boise's national reputation and local music scene.
Improving as a musician without practicing is impossible, and practicing without a space to do it in is similarly difficult. In this piece we explore how to allocate the optimal practice space with regard to temperature, humidity, and tech needs.
As with everything else that takes place live, Facebook Live moments can be an unpredictable beast, and using the tool successfully means being prepared for mishaps and pitfalls. Here we look at six essential tips from the from the Facebook Live team.
Being a talented musician doesn't necessarily mean that you're also an amazing salesperson, and a lot of artists struggle with how to effectively sell their merchandise without the slimey sales-y feeling that comes from pushing merch on fans.
A new looks into a dark corner of the music industry and he late boy band producer Lou Pearlman. The documentary, ‘The Boy Band Con: The Lou Pearlman Story’ which premiered at SXSW this week, was produced for YouTube Originals by Lance Bass, a singer in one of Pearlman’s most successful projects N’Sync.
In part one of five part series on how to effectively allocate money in the correct places in order to benefit your music career, we hear four pieces of advice from industry experts on when and where to put your money, and the dangers of investing in the both your cash and your time in the wrong place.
Jack White's Third Man Records will be host a celebration to honor ten years in its home base of Nashville, TN. Scheduled to take place on April 6, the anniversary bash will feature performances by The Raconteurs (their first in eight years), Lillie Mae, Craig Brown Band, Teddy & The Rough Riders, The Dirtbombs, The Gories, Detroit Cobras, Quintron & Miss Pussycat, Soledad Brothers, and Todd Albright, along with DJ sets by Margo Price, Alison Mosshart, Carla Azar, Joshua Hedley, Dave Buick and others.
Concert discovery platform Bandsintown returns to SXSW on Wednesday with its second annual Big Break Showcase, the festival’s only fan data-driven official showcase. It will be held on Wednesday, March 13th from 8:00 PM - 2:00 AM on the rooftop of Maggie Mae’s on 6th Street in Austin.
Austin-based music tech startup Prism has raised a $2.2 million seed round. Prism's software simplifies the booking and management of live music events. Last night, Prism hosted the Annual Music Tech Mashup and is hosting the SXSW Official Live Music Meet-up at Empire Control Room from 4-7PM on Wednesday, March 13th.
UPDATE: Eventbrite shares fell sharply Friday morning, after the company issued a first-quarter revenue outlook below Wall Street expectations. The independent ticketing company predicted first-quarter revenue of $80 million to $84 million, well short of the $91 million analysts polled had forecast.
Live Nation’s Ticketmaster has announced that it was partnering with e-commerce titan Amazon to sell tickets via Alexa, Amazon’s cloud-based voice service. The partnership will allow fans to discover events and buy tickets directly from Alexa-enabled devices, such as Amazon Echo and Echo Dot via voice commands
Going on tour may have a road-trippy feel to it, but being on tour also requires a significant amount of both physical and mental rigor, and it's important to take care of your body. That said, it's also important not to waste all of your hard-earned tour funds on expensive food.
Concert discovery platform Bandsintown returns to SXSW with its second annual Big Break Showcase, the festival’s only fan data-driven official showcase. It will be held o Wednesday, March 13th from 8:00 PM - 2:00 AM on the rooftop of Maggie Mae’s on 6th Street.
Merchandise sales is one of the top income streams for most musicians, when its done well. The folks at RushOrderTees often remind their clients that great merch accomplishes many things. For the band, it generates revenue and serves as promotional material. For fans, it provides a piece of memorabilia they can get excited about and show off.
ASCAP (American Society of Composers, Authors and Publishers) has filed copyright infringement lawsuits against 13 music venues for “unauthorized public performance of its members’ copyrighted musical works.”
Despite all the changes the world of music marketing has undergone (technologically and otherwise) word-of-mouth remains the most effective method of selling tickets. So how do you, as an artist, harness the power of such an elusive form of marketing?
When opening for a more established artist, it's important to stick to a certain etiquette. The journey from opening artist to main act is full of pitfalls, but by sticking to these five rules, we can help you maximize your success and limit your failures in the opening slot.
For many artists, touring is one of the primary ways in which they maintain a living as a musician, making it that much more troubling to learn that many artists who do live shows aren't walking away with all the performance royalties to which they are entitled. Here Ari Herstand explains what artists must do claim this additional revenue.
In the wake of Gary Clark Jr's recent performance on the coveted SNL stage, talent developer and music business writer Jesse Kirshbaum here takes a moment to reflect on why a powerful and iconic "real life guitar hero" like Clark Jr. still struggles to break into the mainstream of music.
From agents to artists and tour buses to trucks, Pollstar Live! is the gathering of the tribe for the touring industry. This was the first year that new grand poobah Ray Wadell and the Oak View Group were in charge, and they left their stamp in nothing but positive ways. Hypebot and our sister company, the Skyline Artists Agency were there. But so was Kosha Dillz, and this man knows how to work a room.
While the idea of performing to thousands may be dream for many artists, DJ Marshmello took things to an even higher level, with a recent in-game Fortnite concert which drew in millions of viewers. Virtual concerts may not be a new thing, but technology and gaming culture have developed to a point where such performances offer a whole host of exciting opportunities for fans and artists alike.
Nothing is free, particularly in the music industry, and putting together a fantastic tour or festival requires money. One of the best ways to secure funding for these sorts of events is through sponsorships - but doing so requires careful planning.