Latin Music Is Now YouTube's Dominate Genre

YouTube Music logoLatin music and artists have become a force to be reckoned with on YouTube. At the start of 2017 there were 5 videos from Latin artists in YouTube’s Billion Views Club, and as of today, there are 41. More than half of the top 100 most-viewed music videos of 2018 are Latin and 8 of the top 10 most-viewed music videos of 2018 feature Latin artists.

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Pirate Studios Raises $20M For Self-Serve Music Studios

pirate studiosPirate Studios has raised $20 million in new finding for its growing network of self-serve high tech music studios. Pirate operates  350 studios in 21 locations in London, New York and Berlin, with plans to grow internationally.

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Facebook Outage Reveals People Still Read News Other Ways, Would YouTube Outage Reveal Something Similar About Music?

3While YouTube has certainly moved in on the music industry in a major way, carving out a huge swathe of listens and views, a recent news outage at Facebook has suggested consumers may not be as dedicated to these major sites as was at first thought, and that, were YouTube to disappear, consumers would have no trouble moving on to greener pastures in order to get the music they crave.

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YouTube Music Charts 11.2-8.18: Ariana Grande Is #1, Linkin Park Passes 1B Views

YouTube Music logoOn the YouTube Music Charts this week, Ariana Grande’s “thank u, next” reached #1 on the US Top Songs Chart, Linkin Park’s “Numb” crosses 1 billion views, and Queen continues up charts again  following the release of their biopic

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How I Created A $300 Fan Generated Music Video

1While creating music videos is an important segment of an artist's music promotion, such endeavors are frequently expensive and time-consuming. In this interview Ariel Hyatt speaks with Eli Lev about how he did things a little more frugally with the help of fans.

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90% Of Consumers In Spotify's Home Market Stream Music, But Only 43% Pay For It

FreemusicA new streaming music survey in the Nordic countries offers a look at what may be the best that Spotify and the music industry can hope for when it comes to paid versus free streaming.  Since streaming music was all but invented there, the Nordic countries of Norway, Finland, Denmark and Spotify's home country of Sweden, are considered to be streaming's most mature market. 

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MTV Acquires SnowGlobe Music Festival, Plans Global Live Music, Event Expansion

MTVMTV has acquired the SnowGlobe Music Festival, as part of a plan to expand the brand and business beyond TV. Held on New Year’s Eve, the annual event is held in South Lake Tahoe and with more than 20,000 fans for three days of music, action sports and interactive art.

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Facebook Launches Lasso: TicTok, Musically Video Clone With Massive Music Library

image from geeko.lesoir.beFacebook has launched Lasso, a much rumored clone of hugely popular short video lip sync app TicTok. The Musical.ly short music video app was acquired and incorporated into TicToc last year. 

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If You Want To Live Stream, Twitch Dwarfs YouTube [CHART]

TwitchWhile longform live streaming on YouTube, Facebook and Instagram is on the rise, their audience is still dwarfed by Twitch. While thought of as a gaming and esports platform, a lot more happens or could happen there. Savvy musicians like Drake have already experimented with the platform by playing a top gamer live, but that just scratches the surface of how the Amazon owned platform could be used to connect with fans.

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How To Premiere Your Next Video On YouTube

1Although only available to select creators for the moment, YouTube recently followed Facebook's lead by debuting a video premiere feature which allows viewers to watch a video together as soon as it's published. Here Chris Robley walks us through how it works.

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YouTube's Lyor Cohen Warns Of Creator Apocalypse If Article 13 Become law

Youtube_logoYouTube Global Head of Music, Lyor Cohen, pens a monthly newsletter to global industry execs, often co-authored by key figures from within the broader business. In this month's newsletter, Cohen invited John Shahidi, CEO of Shots Studios, a management company for musicians and artists including Anitta, Alesso, Rudy Mancuso and Lele Pons.

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How To Get Your Songs Placed In Movies And On TV

1Landing your song in or show or film can have a far reaching range of benefits for artists, both in terms of financial gain and notoriety. So what are your options when it comes to sync licensing, and what are the steps to take in order to get your songs these coveted placements?

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Spotify For Artists Adds 'Best Advice' Videos with Rick Ross, Sheryl Crow, Ne-Yo, More

Spotify newSpotify for Artists has launched Best Advice, a new short video series of marquee artists discussing the best advice they received throughout their careers.  Featured artists include  Christina Aguilera, Mary J. Blige, Rick Ross, Sheryl Crow, Ne-Yo and Kamasi Washington.

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YouTube CEO Attacks Article 13 In Letter To Creators As 'A Threat To Your Livelihood'

Youtube_logoYouTube CEO Susan Wojicki told the platform's creators and artists today that the European Union's Article 13, which is well on its way to becoming law, will kill the internet as they know it and severely damage their ability to earn money on the platform. 

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VR: Real Future Of Live Music Or Another Shiny Distraction?

2While there is a prominent school of thought in the industry that Virtual Reality shows will soon replace the expensive and detached traditional concert format with a cheaper, more intimate alternative, the "reality" may in fact be somewhere in the middle between the two.

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Netflix To Launch Unscripted Music Reality Show

image from celebrityaccess.comNetflix will venture into the world of reality television with the debut of their first unscripted music show, “Westside.” Set to debut on Nov. 9th, “Westside” will follow the stories of nine aspiring artists, including former “American Idol” finalist Pia Toscano, as they try to stage a live performance.

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Consumers Worldwide Still Listen To A Lot Of Music Says IFPI Study

1A new report from the IFPI has confirmed suspicions that, yes, a lot a of people are listening to a lot of music, a lot of the time. While this may not be much of a surprise, the annual report does provide some interesting additional data on when and where listeners across the globe are consuming their music.

 

 

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$2.7B Yearly Loss From Illegal Music Streaming By Businesses

Money on fireArtists and record labels are losing $2.7 billion in revenue each year because many small business owners use their $10 per month personal accounts to stream music in their retail shops and cafes, rather than pay for a $35 per month commercial license.

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'A Scary Time' (For Boys) Goes Viral For Lynzy Lab

image from pbs.twimg.comA song and video inspired by Trump's post-Kavanaugh comments that it's "a scary time to be a boy," has gone viral. Texas A &M instructor Lynzy Lab wrote and record "A Scary Time" which has 11.2 million views on Twitter and 121K retweets along with more than a 1.1 million YouTube views and countless more via Facebook.

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Premiere Your Next Music Video As A LIVE Facebook Event

1While it may seem contradictory, Facebook is now allowing its users to post prerecorded videos as "live" events - a new promotional feature which Chris Robley tells us could be huge for artists looking to debut their new music video with a splash.

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