Hugely popular short video app TikTok is launching "TikTok Spotlight," a program to discover and support independent and unsigned artists. TikTok Spotlight will offer an opportunity to build a community of followers and showcase music to a global audience.
While many television consumers have cut the cord and are eschewing traditional cable in favor of streaming options, it seems these same streaming services are taking up some of the practices which made cable so unappealing in the first place, and consumers are less than thrilled.
Daytrotter has closed its Davenport Iowa venue space and recording studio and will relocate to Atlanta.The move will put Daytrotter closer to Paste Magazine, the online publication that hosts Daytrotter’s catalog of more than 7,000 live music sessions. The Atlanta studio will be open by July 1.
The race to the bottom continues as Apple Music cuts streaming music subscription rates in India weeks after Spotify and YouTube Premium launched there. New individual subscriptions have been cut to Rs 99/$1.43 monthly.
As with so many consumer practices, piracy has its own trends which, in the age of streaming, most recently took the form of stream-ripping, an illegal process whereby, content is 'ripped' from existing streaming sites. Fortunately, this practice appears to be on the decline, according to a recent report.
Lil Nas X's breakout smash "Old Town Road" was recently yanked from Billboard's country charts, despite the songs massive success, owing to the song's alleged failure to sufficiently embrace the genre defining elements of country music. Consequently, this raises the question: who gets to define what a genre sounds like?
Music videos can be a powerful tool for artists, helping them to both raise their profile and directly communicating and artists artistic image. That said, music videos no longer carry quite the clout they did a decade or more ago, and the typically high cost of production can making the decision of whether or not to produce a music video a tough one for artists.
While every band understands the importance of marketing, fewer of them know how to do so effectively. Not The Maine, however, an American rock band which divorced themselves from labels altogether and have instead maintained DIY success through the power of community marketing.
Lil Nas X scored a crossover country hit when his cowboy-themed rap song “Old Town Road,” debuted at #19 on the Billboard country chart. The Billboard decided to pull the song from a country chart after determining it wasn’t a good fit for the genre.
YouTube is now unveiling some important changes to its Content ID feature which could impact artist videos moving forward, requiring content owners to provide infringement timestamps, and limiting the number of manual copyright claims.
The Article 13 copyright directive passed the European Parliament this week, bringing with it sweeping copyright reform, limits to Safe Harbor and an end to YouTube as we know it, at least in the EU. The legislation is complex, so here is Everything You Need To Know About Article 13.
In the modern music industry, being talented and unique isn't enough to help you stand out from the crowd of other artists, and gaining the kind of recognition you want in a competitive market requires careful strategizing, and a good understanding of your strengths.
Despite the headlines, YouTube is still the top music destination in most of the world. That massive reach, particularly within the global Latin community, is changing the face of what it means to be a superstar.
This week on YouTube Music CardiB, Sia, Post Malone and Maroon 5 each celebrate reaching a new billion views milestones, Daddy Yankee continues to dominate the Global Charts with “Con Calma,” Iggy Azalea makes her chart return with “Sally Walker.”
The European Union gave its final approval to the Article 11 and 13 Copyright Directive designed to update copyright law in Europe for the online age. Members of the European Parliament voted 348 in favor and 274 against.
As with everything else that takes place live, Facebook Live moments can be an unpredictable beast, and using the tool successfully means being prepared for mishaps and pitfalls. Here we look at six essential tips from the from the Facebook Live team.
With Article 13 just weeks away from becoming law both sides are ratcheting up to support or fight the copyright directive. Mike Masnick sits firmly in the later cap and asks why the restrictive legislation is need at a time of explosive growth in the music industry.
As the largest video sharing platform on the planet, YouTube represents a huge opportunity for artists and labels to spin the countless views on the site into profit. Here we look at seven tips for how music labels can up their video revenue game.
In a new move towards bundling, Spotify made waves this week in announcing that Spotify Premium will also include a subscription to the ad-supported tier of Hulu. Spotify, however, already in the doghouse for opposing higher royalty rights for artists, could be further harming artists with its new package deal.
Fresh off its announcement that Google's YouTube Music and YouTube Premium had launched in India, the ad-free streaming service have added Argentina, Bolivia, Costa Rica, Dominican Republic, Ecuador, El Salvador, Guatemala, Honduras, Nicaragua, Panama, Paraguay, South Africa, and Uruguay.
YouTube Music has launched in India just days after Spotify's controversial launch there. YouTube Music Premium subscriptions are priced at 99 rupee, or 20% lower than the 119 rupees / $1.67 per month that Spotify charges for similar Premium subscriptions in India. Add in ad-free YouTube videos and the price rises to 129 rupees.
Here Jake Udell explores the marketing/self improvement phenomenon of Yes Theory, a group of content creators focused on showing celebrities and others working to live their fullest life by stepping out of their comfort zone.
Frequently neglected, YouTube's description boxes can often be an extremely valuable tool for video marketing and, with a little clever composition, can rocket your video to the top of people's searches. Here we break down how to make it happen.
As the availability of content continues to balloon and the streaming technology on which it's accessed continues to advance, the process of clearing music for picture remains stuck in the year 1989, even as the demand for synced, pre-recorded music is ever-increasing.
Spotify subscribers now get Hulu as part of their $9.99 Premium memberships, expanding their existing partnership. The promotion, which extends to all U.S. Spotify Premium individual subscribers adds Hulu's ad-supported plan at no additional cost.