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# Topspin’s Ian Rogers Makes Good On Promise To Share His Experiences As A Manager
- URL: https://www.hypebot.com/i-wrote-last-week-about-topspin-honcho-ian-rogers-becoming-a-manager-and-his-promise-to-blog-about-his-experiences-marketing/
- Published: 2009-11-10T11:32:38.000Z
- Updated: 2009-11-10T11:32:38.000Z
- Description: I wrote last week about Topspin honcho Ian Rogers becoming a manager and his promise to blog about his experiences marketing Get Busy Committee. As Ian put it, "Being the. Continue reading [https://www.hypebot.com/hypebot/2009/11/i-wrote-last-week-about-topspin-honcho-ian-rogers-becoming-a-manager-a
- Author: Bruce Houghton
- Tags: Uncategorized, #wp, #wp-post, #Import 2026-01-21 11:03

I [wrote last week](https://www.hypebot.com/topspins-ian-rogers-becomes-an-artist-manager/) about Topspin honcho Ian Rogers becoming a manager and his promise to [blog about his experiences](https://www.hypebot.com/topspins-ian-rogers-becomes-an-artist-manager/) marketing Get Busy Committee. As Ian put it, "Being the CEO of Topspin and not having experience managing a band is like running Flickr and not taking photos".

Ian makes good on his promise to chronicle his efforts with a post on his blog:

[![image from farm4.static.flickr.com](http://hypebot.typepad.com/.a/6a00d83451b36c69e20120a66eba8d970b-200wi "image from farm4.static.flickr.com")](http://hypebot.typepad.com/.a/6a00d83451b36c69e20120a66eba8d970b-popup?ref=hypebot.com)

"While getting the album to iTunes is the main thrust for a lot of  
artists, it’s only part of the story (and a very small part so far) for  
us. We’ve been preparing for this release for months, started [selling the album in six different packages](http://getbusycommittee.com/store?ref=hypebot.com) two weeks ago, are [selling the album for $1 on MySpace all weekend](http://myspace.com/getbusycommittee?ref=hypebot.com), and much more..  
  
At [Topspin](http://topspinmedia.com/?ref=hypebot.com) we generally talk about three stages of development:   
  
We sometimes hear artists complain: “Dammit! I’m not selling  
anything!” Usually it’s a result of skipping straight to #3 above and  
not concentrating enough on #1 and #2\. Consumers have an unlimited  
number of places to spend their time and money today. How are you  
getting in front of them? **It is not a build-it-and-they-will-come world…"**  
  
Much more @ [Fistfulayen](http://www.fistfulayen.com/blog/?ref=hypebot.com). There's some great stuff there. Read and learn.