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# Is the website dead? FeatureFM says ‘link in bio’ can replace it
- URL: https://www.hypebot.com/is-the-website-dead-featurefm-says-link-in-bio-can-replace-it/
- Published: 2022-08-16T14:30:00.000Z
- Updated: 2022-08-16T13:51:45.000Z
- Description: Feature.fm launched Bio Links as the home base for new releases, videos, merch, tours, press coverage, and more which can be placed on social media bios like Instagram, Twitter, TikTok. Continue reading [https://www.hypebot.com/hypebot/2022/08/is-the-website-dead-featurefm-says-link-in-bio-can-repla
- Author: Bruce Houghton
- Tags: Uncategorized, #wp, #wp-post, #Import 2026-01-21 09:48

Feature.fm launched Bio Links as the home base for new releases, videos, merch, tours, press coverage, and more which can be placed on social media bios like Instagram, Twitter, TikTok & Facebook.

But something greater may be emerging. Can ‘link in bio’ actually replace an entire website?

![](https://pbs.twimg.com/profile_banners/1353069918/1564434355/1080x360)

We’re still skeptical, but Daniel Sander, Chief Commerical Officer at [Feature.FM](https://feature.fm/?ref=hypebot.com) joins Michel Brandvold and Jay Gilbert on the Music BiWeekly podcast and makes a strong case for the simplicity and flexibility of link in bio.  

![](https://storage.ghost.io/c/3a/95/3a957c06-c825-4057-9939-0a274cc16d23/content/images/www-hypebot-com/wp-content/uploads/2019/12/musicbizweeklypodcastlogo.jpg)