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# Join The Ad Supported Music Debate
- URL: https://www.hypebot.com/join-the-ad-sup/
- Published: 2008-03-04T07:09:47.000Z
- Updated: 2008-03-04T07:09:47.000Z
- Description: Last week guest blogger Bill Houghton (no relation) of BroodingSavage.com called ad supported music unsustainable. Raad it here. Many readers strongly disagreed with Houghton’s analysis and said so in the. Continue reading [https://www.hypebot.com/hypebot/2008/03/join-the-ad-sup.html]
- Author: Bruce Houghton
- Tags: Uncategorized, #wp, #wp-post, #Import 2026-01-21 11:06

- Last week guest blogger [Bill Houghton](http://www.broodingsavage.com/bill-houghton/?ref=hypebot.com) (no relation) of [BroodingSavage.com](http://broodingsavage.com/?ref=hypebot.com) [![Spiralfrog](https://hypebot.typepad.com/hypebot/images/2008/03/04/spiralfrog.jpg "Spiralfrog")](http://hypebot.typepad.com/.shared/image.html?/photos/uncategorized/2008/03/04/spiralfrog.jpg&ref=hypebot.com)called ad supported music unsustainable. [Raad it here](http://hypebot.typepad.com/hypebot/2008/02/ad-supported.html?ref=hypebot.com). Many readers strongly disagreed with Houghton’s analysis and said so in the [comments section](http://hypebot.typepad.com/hypebot/2008/02/ad-supported.html?ref=hypebot.com).[![We7](https://hypebot.typepad.com/hypebot/images/2008/03/04/we7.gif "We7")](http://hypebot.typepad.com/.shared/image.html?/photos/uncategorized/2008/03/04/we7.gif&ref=hypebot.com)
- We published a rebuttal from Marc Cohen of [Ad Supported Music Central](http://ad-supported-music.blogspot.com/?ref=hypebot.com) that drew its own skeptics. [Read the rebuttal here](http://hypebot.typepad.com/hypebot/2008/02/guest-rebuttal.html?ref=hypebot.com).
- This week Houghton returned to take on the future of MySpace Music and the  
on-demand music sector ([read](http://hypebot.typepad.com/hypebot/2008/02/ad-supported-pa.html?ref=hypebot.com)) drawing great comments once again.

**How important do you think ad supported music is to the industry’s future?**