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# Live Performances Should Be Like Church
- URL: https://www.hypebot.com/live-performances-should-be-like-church/
- Published: 2010-11-23T09:56:31.000Z
- Updated: 2010-11-23T09:56:31.000Z
- Description: On Music Think Tank, Matthew Ebel gives some principles that artists should follow for every live performance. In his opinion, live performances should be like church performances where the experience. Continue reading [https://www.hypebot.com/hypebot/2010/11/live-performances-should-be-like-church.
- Author: admin
- Tags: Music Think Tank, church, concert, Live Performance, Music Marketing, Matthew Ebel, Natalie Cheng, organization, power, senses, #wp, #wp-post, #Import 2026-01-21 10:59

[![image from livingindryden.org](http://hypebot.typepad.com/.a/6a00d83451b36c69e20147e017e6de970b-150wi "image from livingindryden.org")](http://livingindryden.org/images/etna/church09182004B.jpg?ref=hypebot.com)

On [Music Think Tank](www.musicthinktank.com), **Matthew Ebel** [gives](http://www.musicthinktank.com/blog/live-performances-should-be-like-church.html?ref=hypebot.com) some principles that artists should follow for every live performance. In his opinion, live performances should be like church performances where the experience is designed for maximum effectiveness. One great principle to follow is: Appeal to all five senses.

“I’m not suggesting for one second that you train your fans to worship you… but you can certainly **harness the power** of thousands of years of effective organization to spread the word about your band.” [(Read On)](http://www.musicthinktank.com/blog/live-performances-should-be-like-church.html?ref=hypebot.com)