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# Merlin Releases 2015 Survey on Digital Music Growth
- URL: https://www.hypebot.com/merlin-releases-2015-membership-survey-on-digital-growth/
- Published: 2015-07-06T10:00:00.000Z
- Updated: 2015-07-06T10:00:00.000Z
- Description: At A2IM’s annual meeting, Merlin CEO Charles Caldas presented Merlin’s 2015 Membership survey. The survey outlines how international Independent labels are crossing a digital tipping point. Some key findings:
- Author: Bruce Houghton
- Tags: Indie Music, Music Business, American Association of Independent Music, Apple Inc., Charles Caldas, Digital rights, Entrepreneur, independent music, Independent record label, iTunes, Streaming media, Subscription business model, #wp, #wp-post, #Import 2026-01-21 10:28

[![up arrows](http://hypebot.typepad.com/.a/6a00d83451b36c69e201b8d1336ada970c-150wi "up arrows")](http://hypebot.typepad.com/.a/6a00d83451b36c69e201b8d1336ada970c-popup?ref=hypebot.com)At **A2IM’**s annual meeting, **Merlin CEO Charles Caldas** presented Merlin’s 2015 Membership survey. The survey outlines how international **Independent labels are crossing a digital tipping point.** Some key findings:
- [![image from www.hypebot.com](http://hypebot.typepad.com/.a/6a00d83451b36c69e201b8d1336b16970c-150wi "image from www.hypebot.com")](http://hypebot.typepad.com/.a/6a00d83451b36c69e201b8d1336b16970c-popup?ref=hypebot.com)**For the first time, more than half of respondents reported that digital income currently represents over 50% of their overall business revenues.** For 1 in 3, it represents over 75% of their overall revenues.
- **Streaming & subscription income is driving digital growth. 1 in 3 respondents reported that income from audio streaming & subscription services currently represents over 50% of their digital revenue.** Up from 1 in 5 in 2014\. Similarly, last year, almost half of respondents stated that streaming & subscriptions accounted for less than 25% of their digital revenue. In 2015, this was only the case for a quarter of respondents.
- **Total digital revenues increased for almost 75% of respondents.** 17% reported total digital revenues increased by over 50%.
- **The majority of Merlin members report overall business growth.** Despite a market in transition and a drop in a la carte download sales, 65.04% of respondents reported an increase in overall business revenues in 2014 (compared to 62.38% in 2013). 15.93% of respondents reported a decrease in overall 2014 business revenues (compared to 18.10% the previous year).

*Via [A2IM.](http://a2im.org/news/merlin-releases-2015-membership-survey-on-digital-growth/?ref=hypebot.com) Read more [here.](http://www.merlinnetwork.org/news/post/merlin-membership-survey-2015-surge-in-music-streams-delivers-digital-growt?ref=hypebot.com)*

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