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# Midem & MidemNet News Roundup
- URL: https://www.hypebot.com/midem-midemnet/
- Published: 2008-01-28T04:00:00.000Z
- Updated: 2008-01-28T04:00:00.000Z
- Description: UPDATED: The music industry action shifts to Cannes this week and music’s top international trade fair MIDEM as well as its sister digital gathering MidemNet. Here’s a roundup of the. Continue reading [https://www.hypebot.com/hypebot/2008/01/midem-midemnet.html]
- Author: Bruce Houghton
- Tags: Conventions & Awards, #wp, #wp-post, #Import 2026-01-21 11:06

[![Midem2008_1_2](https://hypebot.typepad.com/hypebot/images/2008/01/28/midem2008_1_2.jpg "Midem2008_1_2")](http://hypebot.typepad.com/.shared/image.html?/photos/uncategorized/2008/01/28/midem2008%5F1%5F2.jpg&ref=hypebot.com)

**UPDATED:**

  
The music industry action shifts to Cannes this week and music’s top international trade fair MIDEM as well as its sister digital gathering MidemNet.

Here’s a roundup of the news and announcements so far:

- **[Sony Ericsson has signed deals](http://news.yahoo.com/s/nm/20080128/music%5Fnm/sonyericsson%5Fcontent%5Fdc?ref=hypebot.com)** with Sony BMG, Warner Music Group, EMI, The Orchard, IODA, The PocketGroup, Hungama, X5Music, Bonnier Amigo and VidZone for its PlayNow mobile download service.
- **China** [promises](http://news.yahoo.com/s/nm/20080127/wr%5Fnm/china%5Fpiracy%5Fdc?ref=hypebot.com) to crackdown on internet **piracy.**
**"People are prepared to pay for quality. As long as we keep screwing around with our audience, we aren’t going to win,"** – veteran UK concert promoter Harvey Goldsmith @ MidemNet.
- A promised launch by ad supported P2P **Qtrax** amid doubts about its claim to have contracts with all four major labels. Here’s **[the latest on Qtrax](http://hypebot.typepad.com/hypebot/2008/01/no-qtrax-launch.html?ref=hypebot.com)** and links to background and commentary.
- **Vivendi** Chief Levy [said](http://www.reuters.com/article/entertainmentNews/idUSL2660566120080126?ref=hypebot.com) in a keynote that **music industry doom and gloom is over done** and don’t count the CD out yet.
- [**RoyaltyShare** h**as added a digital distribution service** ](http://hypebot.typepad.com/hypebot/2008/01/royaltyshare-ad.html?ref=hypebot.com)charging just 5% in direct competition to digital aggregators like The Orchard and IODA. We also have an [**exclusive interview with RoyaltyShare**](http://hypebot.typepad.com/hypebot/2008/01/exclusive-int-1.html?ref=hypebot.com) COO Steve Grady.
**"The majors have changed the way they market music, now they have to work out how to change the music that they market,"** – Steve Greenberg, CEO, S-Curve Records @ MidemNet
- Indies and indie trade groups in at least 10 markets are joining together of a **[worldwide Independence Day music promotion](http://www.billboard.biz/bbbiz/content%5Fdisplay/industry/e3i331d7d05b8008476484912906917a19f?ref=hypebot.com)**
- A year after its launch at MIDEM ’07 **Merlin**, a global rights body for independents, has **opened its doors** to labels, music distributors and aggregators at no cost
- [**SonyBMG** execs say](http://www.paidcontent.org/entry/419-midemnet-sonybmg-sees-09-digital-tipping-point-backs-unlimited-music-as/?ref=hypebot.com) that **2009 will be the tipping point** for digital music and **back unlimited download** services
**“It’s not about suing consumers anymore, it’s about serving them; music is not being devalued, it’s being revalued.”** – Ted Cohen, TAG @ MidemNet