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# MOG’s Hyman: Subscription Music’s Time Has Come
- URL: https://www.hypebot.com/mogs-hyman-subscription-musics-time-has-come/
- Published: 2010-03-15T09:55:00.000Z
- Updated: 2010-03-15T09:55:00.000Z
- Description: Most of this video form paidContent’s 2010 conference panel “The Truth About the Subscription Business” is an informative look at print media’s struggles and plans with paid subscriptions. But starting. Continue reading [https://www.hypebot.com/hypebot/2010/03/mogs-hyman-subscription-musics-time-has
- Author: Bruce Houghton
- Tags: Uncategorized, #wp, #wp-post, #Import 2026-01-21 11:03

Most of this video form paidContent’s 2010 conference panel “The  
Truth About the Subscription Business” is an informative look at print media’s struggles and plans with paid subscriptions. But starting at about 7 minutes in, MOG CEO David Hyman explains why now is the time for subscription music and reveals that MOG will soon add seamless three day trials from Facebook.