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# Music Exploded On Instagram In 2016 – Here Are The Stats
- URL: https://www.hypebot.com/music-exploded-on-instagram-in-2016-here-are-the-stats/
- Published: 2016-12-07T11:33:00.000Z
- Updated: 2016-12-07T11:33:00.000Z
- Description: [UPDATED] Instagram shared year-end data that highlights the social photo app's evolution in the music space with Fast Company. Highlights include: 5 out of the 10 most-followed Instagram accounts are. Continue reading [https://www.hypebot.com/hypebot/2016/12/music-exploded-on-instagram-in-2016-here
- Author: Bruce Houghton
- Tags: DIY Advice & Tips, Social Media, American Music Award, Ariana Grande, Barack Obama, Fifth Harmony, Gigi Hadid, Justin Bieber, Kanye West, Lady Gaga, Nicki Minaj, Taylor Swift, #wp, #wp-post, #Import 2026-01-21 10:13

[![Instagram](http://hypebot.typepad.com/.a/6a00d83451b36c69e201b7c8b9bb73970b-150wi "Instagram")](http://hypebot.typepad.com/.a/6a00d83451b36c69e201b7c8b9bb73970b-popup?ref=hypebot.com)\[UPDATED\] **Instagram** shared year-end data that **highlights the social photo app's evolution in the music space** with Fast Company. Highlights include: **5 out of the 10 most-followed Instagram accounts are music related**. **Kanye Wes**t joined Instagram in 2016, as did the Gorillaz, who used Instagram Stories to announce its first album in five years.

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But it was Beyoncé that dominated Instagram after using it to announce both the "Formation" video and the Lemonade visual album.TOP 10 MUSIC ARTISTS WHO GAINED THE MOST FOLLOWERS ON INSTAGRAM IN 2016:1 [![gomez](http://hypebot.typepad.com/.a/6a00d83451b36c69e201b7c8b9bbb9970b-200wi "gomez")](http://hypebot.typepad.com/.a/6a00d83451b36c69e201b7c8b9bbb9970b-popup?ref=hypebot.com)Selena Gomez (@selenagomez) – Gained more than 50 million followers2.Ariana Grande (@ariangrande) – Gained more than 40 million followers3.Taylor Swift (@taylorswift) – Gained more than 38.3 million followers4.Beyoncé (@beyonce) – Gained more than 37 million followers5.Nicki Minaj (@nickiminaj) – Gained more than 29 million followers6.Katy Perry (@katyperry) – Gained more than 25.1 million followers7.Miley Cyrus (@mileycyrus) – Gained more than 24.3 million followers8.Demi Lovato (@ddlovato) – Gained more than 22 million followers9.Jennifer Lopez (@jlo) – Gained more than 20 million followers10.Justin Timberlake (@justintimberlake) – Gained more than 18 million followers

#### THE YEAR'S MOST-INSTAGRAMMED MUSIC FESTIVALS:

1.Lollapalooza2.Ultra Music Festival3.Glastonbury Festival4.Fuji Rock Festival5.SXSW Music6.Coachella

#### ARTISTS WITH THE MOST INSTAGRAM MENTIONS IN 2016:

1.Selena Gomez2.One Direction3.Beyoncé4.Rihanna5.Ariana Grande6.Twenty One Pilots7.Taylor Swift8.Drake9.Coldplay10.Sia11.Ne-Yo12.Jennifer Lopez13.Kanye West14.Wale15.Madonna

#### SONGS WITH THE MOST MENTIONS ON INSTAGRAM IN 2016:

[![Instagram](http://hypebot.typepad.com/.a/6a00d83451b36c69e201b8d2437efa970c-200wi "Instagram")](http://hypebot.typepad.com/.a/6a00d83451b36c69e201b8d2437efa970c-popup?ref=hypebot.com)1."Formation" – Beyoncé2."Sorry" – Justin Bieber3."Work" – Rihanna ft. Drake4."Ride" – Twenty One Pilots5."Pillowtalk" – Zayn6."Perfect" – One Direction7."Heathens" – Twenty One Pilots8."Hello" – Adele9."My Boo" – Ghost Town DJ's10."Panda" – Desiigner11."Love Yourself" – Justin Bieber12."Stitches" – Shawn Mendes13."Dangerous Woman" – Ariana Grande14."Sorry" – Beyoncé15."Purple Rain" – Prince16."Youth" – Troye Sivan17."WOW" – Beck18."Stressed Out" – Twenty One Pilots19."Starman" – David Bowie20."Confident" – Demi Lovato21."Hype" – Drake22."Into You" – Ariana Grande23."Controlla" – Drake24."Rise" – Katy Perry25."Company" – Justin Bieber

#### MUSIC FAN ARMIES THAT WERE THE MOST ACTIVE ON INSTAGRAM IN 2016:

1.Selenators (Selena Gomez)2.Team Drake (Drake)3.Beyhive (Beyoncé)4.Arianators (Ariana Grande)5.Harmonizers (Fifth Harmony)6.Little Monsters (Lady Gaga)7.Barbz (Nicki Minaj)8.Swifties (Taylor Swift)9.Directioners (One Direction)10.Rihanna Navy (Rihanna)

#### GLOBAL MUSIC GENRES THAT WERE THE MOST POPULAR AMONG MUSIC FANS ON INSTAGRAM IN 2016:

1.K-Pop2.Hip-hop / Rap3.R&B4.Electronic / EDM5.Rock6.Samba & Pagode7.Country8.ReggaeMore on [Fast Company](https://www.fastcompany.com/3066131/innovation-agents/how-the-music-world-flocked-to-instagram-in-2016?ref=hypebot.com)

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