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# Official Videos Introducing Spotify Personalization, New Content and Running App
- URL: https://www.hypebot.com/official-videos-introducing-spotify-personalization-new-content-and-running-app/
- Published: 2015-05-20T12:43:37.000Z
- Updated: 2015-05-20T12:43:37.000Z
- Description: Spotify today added audio and video content from dozens of major sources along with new personalization options to its music streaming service. To introduce the new offering, Spotify created two. Continue reading [https://www.hypebot.com/hypebot/2015/05/official-videos-introducing-spotify-personali
- Author: Bruce Houghton
- Tags: Music Tech, Streaming, YouTube & Video, Apple Inc., Audio engineering, Canada, Disc jockey, Howard Schultz, Jay-Z, List of online music databases, playlist, Spotify, Streaming media, #wp, #wp-post, #Import 2026-01-21 10:28

**[![SPOTIFY NOW](http://hypebot.typepad.com/.a/6a00d83451b36c69e201b7c78da5b7970b-115wi "SPOTIFY NOW")](http://hypebot.typepad.com/.a/6a00d83451b36c69e201b7c78da5b7970b-popup?ref=hypebot.com)Spotify** today **added [audio and video content](https://www.hypebot.com/hypebot/2015/05/spotify-adds-personalized-music-video-news-podcasts-.html)** from dozens of major sources along with new personalization options to its music streaming service. To introduce the new offering, **Spotify created two videos.**

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This overview offers a sample mix of music and new audio and video content:

This video introduces its new Spotify Running app:

**MORE: [Spotify Adds Personalization, Video, Podcasts, News From MTV, VICE, BBC, NPR, Slate, Comedy Central, Nerdist, Others](https://www.hypebot.com/hypebot/2015/05/spotify-adds-personalized-music-video-news-podcasts-.html)**

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