> ## Content Index
> Fetch the complete content index at: https://www.hypebot.com/llms.txt
> Use this file to discover other available public pages before exploring further.

# OUYA Console Crowdfunds $6.7 Million Plus, Cuts Deals With VEVO & iHeartRadio
- URL: https://www.hypebot.com/ouya-console-crowdfunds-67-million-plus-cuts-deals-with-vevo-iheartradio/
- Published: 2012-08-06T10:00:00.000Z
- Updated: 2012-08-06T10:00:00.000Z
- Description: OUYA, a game console in development, has raised over $6.7 million in funding via Kickstarter. OUYA is an Android console for one's tv with music content as part of the. Continue reading [https://www.hypebot.com/hypebot/2012/08/ouya-console-crowdfunds-67-million-plus-cuts-deals-with-vevo-iheartradio.
- Author: Guest Author
- Tags: Apps, Mobile & SMS, Startups & Funding, Streaming, YouTube & Video, iHeartRadio, OUYA, Vevo, #wp, #wp-post, #Import 2026-01-21 10:49

[![Ouya](http://hypebot.typepad.com/.a/6a00d83451b36c69e201676917a8e3970b-150wi "Ouya")](http://hypebot.typepad.com/.a/6a00d83451b36c69e201676917a8e3970b-popup?ref=hypebot.com)

****OUYA, a game console in development, has raised over $6.7 million in funding via Kickstarter. OUYA is an Android console for one's tv with music content as part of the mix. Music-related deals include agreements with both VEVO and iHeartRadio. Though it's just a beginning, the possibility of OUYA becoming an important music platform is certainly worth considering.**

**OUYA Kickstarter Pitch**

The [OUYA Kickstarter campaign](http://www.kickstarter.com/projects/ouya/ouya-a-new-kind-of-video-game-console?ref=hypebot.com) is staggering successful and there are still a couple of days to go. They reached their initial goal of $950,000 [in less than 9 hours](http://www.theverge.com/gaming/2012/7/10/3149813/ouya-console-meets-950000-kickstarter-funding-goal-in-8-hours?ref=hypebot.com) and have since raised over $6.7 million in pledges.

OUYA is an Android game console designed for your tv by the team at [fuseproject](http://www.fuseproject.com/?ref=hypebot.com). But it's relevance to music goes beyond the omnipresence of music and audio content in games. OUYA can also be a platform for music videos and streaming audio.

As OUYA climbed the crowdfunding ladder, they also announced a series of deals including a [partnership with VEVO](http://thenextweb.com/insider/2012/08/01/ouya-lands-partnership-with-vevo-after-passing-6m-in-funding/?ref=hypebot.com) to bring music videos to the platform

[iHeartRadio](http://www.iheart.com/?ref=hypebot.com) is also [establishing a presence](http://thenextweb.com/insider/2012/08/03/ouyas-buzz-wont-quit-partners-with-iheartradio-and-guitar-heros-creators-as-it-passes-6-5m/?ref=hypebot.com) on OUYA. Additional game-related deals suggest that OUYA is off to a strong start across the board in both content and market demand. It will be interesting to see what other music deals happen.

*Hypebot Senior Contributor Clyde Smith ([@fluxresearch](http://www.twitter.com/fluxresearch?ref=hypebot.com)) maintains a business writing hub at [Flux Research](http://www.fluxresearch.com/?ref=hypebot.com) and blogs at [Crowdfunding For Musicians](http://www.crowdfundingformusicians.com/?ref=hypebot.com). To suggest topics for Hypebot, contact:*

clyde(at)fluxresearch(dot)com

.