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Nano-Influencer Music Marketing

Nano-Influencer Music Marketing: What You Need To Know

Nano-influencer music marketing leverages individuals with small but engaged followings. Keep reading to learn how this approach can offer higher engagement rates and more authentic connections with fans than traditional influencer marketing.

Alana Bonilla on 07/16/2024 in D.I.Y. | Permalink | Comments (5)
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music in games

It’s prime time for Musicians, TV shows, film in-game activations, says MIDiA report

It’s prime time for musicians, TV shows, and film in-game activation, according to new MIDiA research, and now is the time for maximizing monetization across industries.

Alana Bonilla on 07/16/2024 in D.I.Y. | Permalink | Comments (1)
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comments

Comments are back on Hypebot: We want to hear from you!

Comments are back on Hypebot, and we want to hear from you! We dropped them for a while because of the spam, but we (and our readers) missed the dialogue and the community they created.

Bruce Houghton on 07/16/2024 in D.I.Y. | Permalink | Comments (0)
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Exploring Major Labels: A fresh perspective from Amanda Schupf of Max Music

Record labels don’t have the best rep, hence the recent increase in independent artists. However, by taking a new perspective on Major Labels, one can appreciate how they contribute to the growth and sustainability of the music industry.

Alana Bonilla on 07/16/2024 in Indie Music | Permalink | Comments (1)
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Live Music Industry Podcast

Bandsintown’s Fabrice Sergent on The Live Music Industry Podcast

Fabrice Sergent, co-founder and managing partner of Bandsintown, joins Prism CEO Matt Ford on The Live Music Industry Podcast to explore how the world’s largest and most comprehensive concert discovery platform helps artists, venues, and promoters build an audience while retaining control of their data and direct communications with fans.

Bruce Houghton on 07/16/2024 in Live & Ticketing | Permalink | Comments (1)
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music industry market share

Spotify passes UMG as the world’s most valuable music company

Spotify overtook Universal Music Group (UMG) to become the biggest company in the music industry based on its market capitalization in Q2 2024.

Bruce Houghton on 07/15/2024 in Major Labels | Permalink | Comments (4)
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Link Rot: Why your Digital Links won’t last forever

Unfortunately, link deterioration, often called link rot, is inevitable. Here are some effective strategies for managing its impact on online content. by Bobby Owsinski of Music 3.0 Just about everyone. Continue reading

Alana Bonilla on 07/15/2024 in D.I.Y. | Permalink | Comments (1)
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The Lifespan of Vinyl: How Long Do Records Last?

The lifespan of vinyl records depends on various factors, including storage conditions, handling, and the quality of the vinyl. Here’s how you can get the most of vinyl and even. Continue reading

Alana Bonilla on 07/15/2024 in Music Business | Permalink | Comments (0)
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songwriting contest

Platoon just quietly raised the bar for songwriter services

Platoon has quietly revolutionized songwriter services, providing support and resources to foster their creative and commercial growth. This initiative raises the bar in the industry, setting new standards for songwriter success and innovation.

Alana Bonilla on 07/15/2024 in Indie Music | Permalink | Comments (0)
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Your Morning Coffee Podcast

Your Morning Coffee Podcast: Women in Music • Live Nation antitrust suit • New Release Guide • More

Episode 205 of Jay Gilbert and Mike Etchart’s podcast Your Morning Coffee: Weekly News for the New Music Business is available now. Listen here.

Bruce Houghton on 07/15/2024 in Music Business | Permalink | Comments (0)
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