The Value Consistant Branding In Music
As an artist, cultivating and communicating and image to your fans is important for success, but just as important to that success is consistently maintaining said image, so that consumers. Continue reading
PledgeMusic Debacle Update [Iain Baker of Jesus Jones]
Iain Baker of Jesus Jones provides an update on his battle with troubled Pledge Music; a debacle which has grown into a full on financial crisis for both artists and. Continue reading
The Recording Industry Is Growing, So Why Do We Need Article 13? [Op-Ed]
With Article 13 just weeks away from becoming law both sides are ratcheting up to support or fight the copyright directive. Mike Masnick sits firmly in the later cap and. Continue reading
A Formula For Viral Music Marketing [Jack Udell]
For anyone marketing in a social space, a viral hit is the holy grail, but coming up with a teachable formula which accurately quantifies and maximizes the possibility for viral. Continue reading
Fiona Apple Teases New Music With Instagram Videos
Fiona Apple has teased new music with two very casual videos on Instagram. The visual social media platform is gaining major traction as a music marketing channel, even as it's. Continue reading
The Art Of Spending Your Music Money (Part 2)
In part two of this five part series on how to effectively allocate money in the correct places in order to benefit your music career, we look at a visual. Continue reading
BTS Pre-Sale Exceeds 2.6 Million Albums In Just 5 Days
K-Pop superstars BTS have pre-sold more than 2.6 million copies of the album "Map of the Soul: Persona" Set to be released on April 14, the album may be the. Continue reading
Songwriting Workflow: What One Month Of Daily Releases Taught Me
What's it like to release a new composition every day for a month? Composer Martin Fowler recently took on this challenge (and then some), working to release new music everyday. Continue reading