Live music stocks were beating the markets mid-day Wednesday as the broader indexes wavered after China and the EU announced aggressive reciprocal tariffs.
On social media, a significant portion of your followers typically don’t see each post, with organic reach averaging around 2% to 6% of total followers. The lesson for musicians? Do not rely on social media to reach fans.
Chris Castle looks at the $1.2 billion in MLC royalty fund investments and as global markets crash asks who bears the risk of this high-stakes strategy.
UPDATE: Monday was a volatile day for the stock market as investors continue to react to concerns surrounding potential tariff escalations. Here’s a look at how key live music stocks fared vs. the overall market as well as during the pre-market Tuesday.
In 2023 TikTok introduced the Artist Account to help musicians reach new audiences and strengthen fan engagement. Here’s how to switch to a TikTok Artist account and take full advantage of these powerful tools.
In this Live Music Industry New Roundup, we dive into the shifts in ticketing regulations, the evolution of garage bands, the impact of a new executive order, and more…
UPDATE: President Trump has extended the deadline requiring ByteDance to sell its U.S. TikTok operation or shut it down. An angry China reportedly blocked the deal and a group of U.S. investors threaten to complicate it further.
With the internet and digital technologies driving rapid change within the music industry, articles about new releases and who has been hired and fired are no longer enough. Our up to the minute industry news alongside insightful commentary helps our readers sift through the rumors and developments to find the information they need to keep their businesses moving forward.
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