What are tracking pixels, and why should every musician use them?
Janelle Borg from Amplify You breaks down the basics of expanding your digital audience by using tracking pixels. This is a MUST READ. by Janelle Borg of AmplifyYou For musicians who. Continue reading
Today @SXSW: ‘Who Gives A Sh!t About Indie Music?’ panel at 11:30 CT
Ahead of today’s not to be missed SXSW panel, “Who Gives A Sh!t About Indie Music?” we asked the panelists to share some of the challenges and opportunities facing independent. Continue reading
Last day to apply for Women Empowerment++ music industry mentorship program
As part of Women’s History Month, indie music distributor Symphonic is launching its second edition of Women Empowerment++, a mentorship program aimed at furthering the progress of women throughout the. Continue reading
How to use Spotify Countdown Pages, Pre-saves to promote a new release
Spotify has added Countdown Pages – a new in-app destination for fans to pre-save upcoming albums, watch video Clips, see the timer count down to release, and more. by Sarah. Continue reading
Study shows a song has 5 seconds to hook a listener + What that means
A study done by NYU proves that the average listener needs to be impressed by a song immediately before our goldfish brains skip to the next track. Here’s why… by. Continue reading
New Spotify vertical feed offers unique opportunities for artists [Tatiana Cirisano of MIDiA]
Spotify adopting a TikTok-like vertical feed as its home page may confuse some, but it also gives artists more freedom to express themselves and connect with fans than ever before.. Continue reading
4 things to DO NOW before TikTok is banned: The Breadcrumb Strategy
As a bill advances in Congress fueled by new anti-U.S. statements from China that could ban TikTok, it’s time for every musician, label, and music marketer to contemplate life without. Continue reading
Which new Spotify features are worth using? [Michael Brandvold & Jay Gilbert]
Last week Spotify announced significant new features for artists, including Clips, countdowns, pre-serves, Marquee, Discovery Mode, Showcase, DJ, and more. Experienced music marketers Michael Brandvold and Jay Gilbert take a. Continue reading
Chartmetric data tags 10 emerging artists as rising stars
The teams at Chartmetric and Third Bridge Creative have combined data and “ear-to-the-ground knowledge” to name Tomorrow’s Ten, a monthly list of to emerging artists. Here is the March installment.. Continue reading
Music fans have much more power than you (and they) think
If music fans were given ranks, Leah D. Nelson would be an expert. Here she discusses the true and ultimate power of today’s music fan. by Leah D. Nelson from. Continue reading