REWIND: The modern music industry’s last week in review
In this rewind back through the past week’s music industry news, we revisit how TikTok royalties are calculated, Spotify’s potential expansion into live virtual events, a record-breaking livestream by BTS,. Continue reading
Indie musicians’ guide to SMS text marketing
SMS, or Short Message Service (aka texting), can be an effective tool for marketing just like any form of communication and, in fact, more consumers prefer a text to an. Continue reading
Is anyone actually LISTENING to the radio?
In this piece, Fred Jacobs unpacks some revealing new information brought to us through the research findings of Jeff Vidler about the “need states” of different types of audio, and. Continue reading
TikTok triples video length to 3 minutes
TikTok is expanding the maximum video length for all creators to 3 minutes. Videos could previously be up to 60 seconds in length, an expansion from the platform’s initial 15-second. Continue reading
MusicThinkTank weekly recap: Creating your own festival stage • Guitar finish • Fan engagement • More
On MusicThinkTank this week, our contributors shared advice on how to create your own summer festival stage, how to choose the best finish for your guitar, why fan engagement is. Continue reading
DistroKid adds d.i.y. Dolby Atmos distribution to Apple Music, TIDAL
DistroKid has added DIY distribution of Dolby Atmos spatial audio tracks to Apple Music and TIDAL. While Tunecore has said its working on the addition of spatial audio delivery, today’s. Continue reading
The 10 Most Interesting People I Met At Pollstar Live!
As the first major post-pandemic in-person music conference, Pollstar Live! offered the live music industry a chance to reconnect after 15 months in quarantine. The annual LA gathering brings together. Continue reading
8 kinds of Social Proof to promote confidence in your website
When fans go to purchase merchandise on your website, they’ll likely want some kind of evidence that whatever they’re spending their money on is worthwhile – enter social proof. Guest. Continue reading
Top music ‘growth hacks’ you need to avoid
While every scrappy artist out there is eager find ways to quickly grow their success, many “get famous quick” schemes out thre are simply too good to be true, and. Continue reading
6 ways to begin safely reintegrating into in-person music sessions
Along with concerts and tours, in-person sessions are starting to return to some of the nation’s major music cities. While a good thing overall, adjusting to once again making music. Continue reading
