
Guide to writing event sponsorship emails
Successfully securing event sponsorships necessitates the careful building of connections and fostering of relationships, but it all starts with a well crafted pitch. Here, we look at how to write. Continue reading

10 great ideas for behind-the-scenes livestreaming
Pandemic or not, livestreaming is here to stay, but as tours restart and venues reopen, the role of livestreaming may shift from an artist’s main performance platform to more of. Continue reading

Live Nation losses continue as key execs cash in
Live Nation reported steep losses yesterday with Q1 revenue down more than $1 billion or 79% from the previous year. But Q1 losses didn’t stop three key Live Nation executives. Continue reading

Selling your music as an NFT – can it be done?
From paintings, to gifs of dunking NBA players, to memes, NFTs have taken the digital world by storm, but what exactly are they, and how can you – as an. Continue reading

Chartmetric: Making the firehouse of music data useful for the rest of us
Music data can make your head spin. Trying to make sense of it all much less combining dozens of data points from multiple sources into actionable items is an almost. Continue reading

Spotify kicks up prices (but don’t expect any dramatic effects)
Spotify recently announced its plan to hike prices in the UK and other parts of Europe, with the US set to follow after. While big news for music streaming, which. Continue reading

Crucial Music and ‘how I landed a sync on NBC’
In addition to being added to a popular playlist, landing a sync license is one of the most coveted accomplishments of the modern music marketer. Here, one individual walks us. Continue reading

Amanda Suriani, VP Digital Account Mgt at The Orchard [A2IM Profile]
This edition of A2IM’s featured executive profile series looks at Amanda Suriani, the Vice President and Digital Account Management for The Orchard in the USA and Canada. Guest post from. Continue reading

Record Store Day launches ‘Behind The Counter’ [VIDEO]
The fine folks at Record Store Day have launched Behind The Counter, a 12 part video series that tells the stories behind the world of independent record stores in the. Continue reading

MIDiA report shows why songwriters don’t get paid enough from streaming
Historically, some musicians have been able to make a decent living as songwriters. In the streaming economy that has all changed, according to a new report from MIDiA. Guest post. Continue reading