The recorded music industry did alright last year with $12 billion in revenue
Although COVID obviously hit live music like a ton of bricks, the recorded music industry had a much better year, with overall revenue up 9%. Unsurprisingly, streaming continues to dominate,. Continue reading
COVID Bounce and the impending Attention Recession [Mark Mulligan]
While COVID has certainly been tough on the live music industry, the entertainment industry overall an impressive bounce from the captive, static audience produced by lockdown, but soon – as. Continue reading
Using content pillars to define your artist brand
For those bands and artists looking to better define their brand, strategic marketing expert Dayna Young here breaks down how content pillars can be used to do precisely this. Guest. Continue reading
Congress pushes SBA to accelerate venue bailout payments before it’s too late
More than two months after Congress passed a $15 billion dollar relief measure aimed at the live events industry, venue operators are still waiting for the promised aid. On Thursday,. Continue reading
Don’t miss this week’s women-led music production, tech summit She Knows Tech
She Knows Tech Summit is a digital event celebrating National Women’s Day, and is aimed at a new generation of multifaceted producers, artists, songwriters and other music professionals. Guest post. Continue reading
Your Morning Coffee: fan data • steaming economics • fan clubs • more
Episode 29 of the “Your Morning Coffee: Weekly Music News for the New Music Business” podcast with Jay Gilbert and Mike Etchart is live. Episode #29 Highlights On a new episode. Continue reading
Songtrust turns 10, expands royalty collection coverage to 98% of global music market
Songtrust is turning ten years old in 2021 representing 3 million songs by 350,000 songwriters from 145 countries. Songtrust also announced that its Collections Network is increasing by 30 countries. Continue reading
Independent artists and smaller labels grew fastest in 2020 [Mark Mulligan]
“The headline is that independents as a whole grew market share in 2020 from 29.7% to 31.1%,” writes MIDiA top analyst Mark Mulligan, and that trend is accelerating. By Mark. Continue reading
What you need to know about YouTube Art Tracks and how to make them
The phenomenon of Art Tracks on YouTube has generated a decent amount of confusion among musicians as far as who owns what, and whether they’re a necessary marketing tool. Here,. Continue reading
5 ways to use music as a storytelling tool
While music is more accessible than ever, converting casual listeners into fans remains a big challenge. Storytelling is a great tool for communicating to listeners who you are – not. Continue reading
