Forget 10,000 True Fans. How About Just 1?
Since 2008, the theory of 10,000 true fans being enough to sustain an artists career has permeated music industry marketing, but what if that ratio could be parred down from. Continue reading
4 Musical Projects To Pursue During Winter Isolation
We all have our collective fingers crossed for the return of live music in 2021, but with the winter promising to bring with it more of the crushing isolation we’ve. Continue reading
5 Techniques To Promote New Feature Music
The music industry changes fast, as does the world of music promotion. Traditional mainstays of marketing often lose their efficacy, but new ways of promoting your music are also constantly. Continue reading
Stats, Facts, Data Independent Artists Need To Know
Here Emmanuel Ojo provides some key stats and data that every indie artist cutting their own path through the music biz should be aware of. Guest post by Emmanuel Ojo. Continue reading
Pulse, A New Tech And Live Events Platform, To Launch At ILMC
Organizers for The International Live Music Conference announced the launch of Pulse, a new industry platform focused on the increasingly vital nexus of technology and live events. Created through a. Continue reading
Spotify’s Long Tail Of Artists Grew 42% In 2020
More than 60,000 artists had more than 100,000 monthly listeners on Spotify at some point during 2020. That’s up 42% from 42,000 in 2019. 6,500 of those artists released music. Continue reading
The Difference Between Owned, Paid, And Earned Media
For any artist, getting media exposure is important to the success of your music, but understanding the breakdown between owned, paid, and earned media is key to navigating the world. Continue reading
How To Plan A Successful Music Festival In 2021
Eventually, festivals will return, and the excitement of days on end filled with live music will once again be a reality. Meanwhile, planning and strategizing how to execute such an. Continue reading
Everything You Must Know To Host Socially Distant Events
While it’s hard to entirely eliminate risk when it comes to in-person events during a pandemic, the right planning and precautions can help make your next socially distant concert significantly. Continue reading
46 States, Federal Trade Commission Sue To Break Up Facebook
The US Federal Trade Commission and the Attorney Generals of 46 state governments plus Guam and the District of Columbia have sued Facebook, alleging the company maintains market dominance with. Continue reading
