
MusicThinkTank Weekly Recap: Sync Licensing • Merchandise For Marketing • Setting Up Your Instagram Profile • More
On MusicThinkTank this week, our contributors shared insights on lessons learned form sync licensing, how to use merchandise as a marketing tool, what you need to set up a professional. Continue reading

TOP POSTS: Last Week’s Most Read Posts On Hypebot
Some of our top ranking posts on Hypebot this week dug into which states will have former candidate Kanye on the ballot, some advice on how artists can maximize their. Continue reading

User-Generated Content Brings Creators, Users Closer and Blurs Promotion With Consumption [Keith Jopling]
In this piece, Kith Jopling explores how the nebulous concept of user generated content (UGC) is changing the relationship between brands and creators, and users, and blurring the line between. Continue reading

How Travis Scott And One Chill Dude On TikTok Sparked Cultural Relevance For McDonald’s, Fleetwood Mac and Ocean Spray
Here we explore how the perfect storm of social media events propelled McDonald’s, a 43 year old Fleetwood Mac song, and one particular brand of cranberry juice into the cultural. Continue reading

Sync Licensing: 5 Important Lessons Learned (A Case Study)
Sync licensing can be one of the best ways to make actual money in the music industry but, like anything else in the biz, brings with it its own share. Continue reading

#SaveOurStages #SOSFest Raises $1.8M On YouTube For Struggling Venues
#SOSFest, a virtual live music festival sponsored by YouTube Music and the National Independent Venue Association (NIVA) last weekend has helped to raise more than $1.8 million (so far) to. Continue reading

Guide To Getting Music Featured In Video Gaming Channels
Like it or not, gaming has become incredibly popular not just among players, but also among viewers, with gaming channels almost as popular as some TV networks. So how can. Continue reading

Musicians’ Corporate Identity Explained
While many artists might blanche at the idea of having a corporate identity, the reality is that being a musician means running a small business, and while having a CI. Continue reading

CD Baby Pro Publishing Now Represents 250,000 Songwriters
CD Baby Pro Publishing now represents 250,000 songwriters after launching just 10 years ago. With 1.7 million songs, CD Baby’s is now the largest publishing administration company by volume in. Continue reading

MORE NEWS: Racist Music On Streamers • Output Raises $45M • Pandora: 58.6M Users • More
FRIDAY 10.23.2020 • Music Business News From Across The Web Updated Continuously Under The More News Tab Above