Gone Is CPC, Long Live CPO (Cost Per Outbound Click)
In the wake of a recent lawsuit against Facebook as a result of the company committing advertising fraud, Jason Hobbs takes a look behind the scenes to explain how artists. Continue reading
Holiday Songs You Can Cover Without Paying A Dime
Cover songs can be controversial, as can holiday music, but year after year, providing a fresh take on an established song can help propel an artist to greater recognition. Here, we look at how recording certain royalty free songs can be used to your advantage to access a new set of listeners you might not otherwise be able to reach.
Dull Merch? Here’s How You Can Step Up Your Merch Game (With Examples!)
While spicing up merch can be the last thing on your mind, doing so can make a huge difference not only in increasing your sales and bringing in always needed revenue but also in your overall branding and the impression fans take away from seeing you live. Here, we offer some valuable examples on how to ratchet your merch game up to the next level.
iHeart Names 7 Music Podcast Award Nominees
The iHeartRadio Podcast Awards have named their 2020 nominees with 6 diverse podcasts getting a nod. The awards will be given out on Friday, January 17 at 8 p.m. PT. Continue reading
When To Reach Out For Help In Your Music Career
While the wonders of the modern age have certainly made it possible for independent artist to do everything on their own, actually doing so isn’t always the best idea, and. Continue reading
