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# Pandora Is Now Talking To Private Equity Firms In Search Of Cash
- URL: https://www.hypebot.com/pandora-is-now-talking-to-private-equity-firms-in-search-of-cash/
- Published: 2017-04-14T09:29:38.000Z
- Updated: 2017-04-14T09:29:38.000Z
- Description: Earlier this week, we learned that Pandora had asked the major labels for cash or better royalty rates. After receiving what is reported to be a tepid response from UMG,. Continue reading [https://www.hypebot.com/hypebot/2017/04/pandora-is-now-talking-to-private-equity-firms-in-search-of-cash.html]
- Author: Bruce Houghton
- Tags: Music Business, Music Tech, Startups & Funding, Streaming, 34th Street (Manhattan), Alexander Hamilton, Alphabet Inc., Andrew House, Apple Music, Asset management, Atlantic Terminal, Bar association, Chief executive officer, Donald Trump, Kohlberg Kravis Roberts, New York, New York Post, Pandora Republican Party (United States), Private equity firm, The Wall Street Journal, #wp, #wp-post, #Import 2026-01-21 10:13

[![Pandora-new-logo-image-001](http://hypebot.typepad.com/.a/6a00d83451b36c69e201b8d277ca18970c-115wi "Pandora-new-logo-image-001")](http://hypebot.typepad.com/.a/6a00d83451b36c69e201b8d277ca18970c-popup?ref=hypebot.com)Earlier this week, we learned that [Pandora had asked the major labels for cash](https://www.hypebot.com/pandora-is-asking-record-labels-for-cash-better-rates/) or better royalty rates. After receiving what is reported to be a tepid response from UMG, WMG and Sony, the music streamer is now talking to private equity firms in search of cash.

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[![Pandora_2016_logo wide](http://hypebot.typepad.com/.a/6a00d83451b36c69e201b7c8ed6cd6970b-350wi "Pandora_2016_logo wide")](http://hypebot.typepad.com/.a/6a00d83451b36c69e201b7c8ed6cd6970b-popup?ref=hypebot.com)

Pandora is in talks with private equity firms Providence Equity Partners, Silver Lake, KKR and others in search of cash, sources tell the New York Post. Tandem talks with other potential partners about strategic investments and even sale are continuing, as well. Pandora hired Centerview Partners last July to explore strategic options.

**Pandora Needs Cash & Wall St. Isn't Happy**Pandora ended 2016 with just under $200 million on hand in cash and equivalents, down from $334 million at the start of last year. 2016 losses topped a record $343 million. So, it's not hard to see a scenario where, despite recent belt tightening and new revenue initiatives, the music streamer could run low on cash.Wall Street did not take this latest news kindly, pushing the stock down 2.81% to $10.71 on Thursday. The stock has traded as high as $14.08 within the last year.

**MORE: [Pandora Is Asking Record Labels For Cash, Better Rates](https://www.hypebot.com/pandora-is-asking-record-labels-for-cash-better-rates/)**