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# Pandora Listener Hours Jump 16%
- URL: https://www.hypebot.com/pandora-listener-hours-jump-16/
- Published: 2013-09-06T09:38:16.000Z
- Updated: 2013-09-06T09:38:16.000Z
- Description: After several months of less stellar stats, Pandora's August listening hours totaled 1.35 billion, up 5% month over month and 16% over the same month last year. Pandora's share of total. Continue reading [https://www.hypebot.com/hypebot/2013/09/pandora-listener-hours-jump-16.html]
- Author: Bruce Houghton
- Tags: Music Business, Music Tech, Streaming, Apple, February, iTunes, iTunes Radio, Pandora, Pandora Media, radio, September, #wp, #wp-post, #Import 2026-01-21 10:43

[![image from logonoid.com](http://hypebot.typepad.com/.a/6a00d83451b36c69e201901c76307d970b-100wi "image from logonoid.com")](http://hypebot.typepad.com/.a/6a00d83451b36c69e201901c76307d970b-popup?ref=hypebot.com)

After several months of less stellar stats, Pandora's August listening hours totaled 1.35 billion, up 5% month over month and 16% over the same month last year. Pandora's share of total U.S. radio listening rose to 7.46%, below February's 8.48%, but before the music streamer added a 40 hour per month mobile listening cap for free users on September 1st.

Overall market share is above July's 7.08% and June's 7.04%. Active listeners are also up 1% from last month and and 28% from last year to 72.1 million.

With increasing competition, including the expected launch later this month of iTunes Radio, continued growth could become more elusive for Pandora.

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