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# Pandora Stock Falls 36% Friday As Investors Lose Faith
- URL: https://www.hypebot.com/pandora-stock-down-35-today-as-investors-lose-faith/
- Published: 2015-10-23T17:14:00.000Z
- Updated: 2015-10-23T17:14:00.000Z
- Description: UPDATED: Pandora's stock [NYSE: P] fell 36% on Friday closing down $6.94 at $13.35 , as investors reacted to new losses, increasing costs, slow listener growth and growing competition at. Continue reading [https://www.hypebot.com/hypebot/2015/10/pandora-stock-down-35-today-as-investors-lose-faith.ht
- Author: Bruce Houghton
- Tags: Music Business, Music Tech, Streaming, Apple Inc., Copyright Royalty Board, Internet radio, Merlin Network, Pandora, Pandora Radio, Royalties, SoundExchange, TheStreet, Ticketfly, #wp, #wp-post, #Import 2026-01-21 10:28

[![Pandora](http://hypebot.typepad.com/.a/6a00d83451b36c69e201bb0885dca7970d-75wi "Pandora")](http://hypebot.typepad.com/.a/6a00d83451b36c69e201bb0885dca7970d-popup?ref=hypebot.com)

UPDATED: **Pandora's stock \[NYSE: P\] fell 36% on Friday** closing down $6.94 at $13.35 , as investors reacted to new losses, increasing costs, slow listener growth and growing competition at the most listened to music streamer in the United States.

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Pandora stock fell 35.64% by 1PM on Friday as investors reacted to another bad earnings report and slowing listener growth amidst increased competition. The company reported a third quarter loss of $85 million or 40 cents a share.

Pandora reported impressive revenue growth of 30% to #11 million. But customer acquisition costs have more than doubled, and those new customers are coming in slowly. Pandora listener growth is now only in the 2-3% range.

In the next fourth quarter, Pandora forecast revenue of $325 million to $330 million, less than $351.5 million estimated by analysts.

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