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# Pandora Claims Profits Close, Adds Lyrics
- URL: https://www.hypebot.com/panodra-claims-profits-close-adds-lyrics/
- Published: 2009-05-20T07:08:59.000Z
- Updated: 2009-05-20T07:08:59.000Z
- Description: Pandora will reach profitability in 2010 according to founder Tim Westergren. Revenue is expected to double this year to $40 million thanks to targeted ads delivered to 27 million registered. Continue reading [https://www.hypebot.com/hypebot/2009/05/panodra-claims-profits-close-adds-lyrics.html]
- Author: Bruce Houghton
- Tags: Streaming, #wp, #wp-post, #Import 2026-01-21 11:03

[![Pandora-logo new](http://hypebot.typepad.com/.a/6a00d83451b36c69e2011570992b0d970b-200wi "Pandora-logo new")](http://hypebot.typepad.com/.a/6a00d83451b36c69e2011570992b0d970b-pi?ref=hypebot.com) Pandora will reach profitability in 2010 according to founder Tim Westergren. Revenue is expected to double this year to $40 million thanks to targeted ads delivered to 27 million registered users which are growing at the rate of 50,000 to 60,000. 

[![Tim_westergren_newer-150w](http://hypebot.typepad.com/.a/6a00d83451b36c69e2011570992bfa970b-200wi "Tim_westergren_newer-150w")](http://hypebot.typepad.com/.a/6a00d83451b36c69e2011570992bfa970b-pi?ref=hypebot.com) About a third of the growth is coming via its popular iPhone app. “It’s a whole new world for us,” thanks to their mobile apps Westergren told [Bloomberg News](http://www.bloomberg.com/apps/news?pid=newsarchive&sid=aaKvHKT2hji0&ref=hypebot.com). “It’s changed the perception people have of what Internet radio is, from computer-radio to radio, because you can take the iPhone and just plug it into your car, or take it to the gym.” 

Pandora [announced](http://sev.prnewswire.com/entertainment/20090519/LA1939519052009-1.html?ref=hypebot.com) that it will be adding access to lyrics using the Gracenote platform.