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# Rhapsody Has 3 Million Paid Subscribers, Up 50% In Last Year
- URL: https://www.hypebot.com/rhapsody-has-3-million-paid-subscribers-up-50-in-last-year/
- Published: 2015-07-22T11:03:01.000Z
- Updated: 2015-07-22T11:03:01.000Z
- Description: Rhapsody was one of the first streaming music services. For now, its been eclipsed by Spotify, Apple Music and Deezer. But by sticking to "paid only," a model Apple also. Continue reading [https://www.hypebot.com/hypebot/2015/07/rhapsody-has-3-million-paid-subscribers-up-50-in-last-year.html]
- Author: Bruce Houghton
- Tags: Music Business, Music Tech, Streaming, Apple Inc., Associated Press, Brazil, Colombia, iTunes, Napster, Rhapsody (online music service), Seattle, Spotify, Streaming media, #wp, #wp-post, #Import 2026-01-21 10:28

[![image from img1.wikia.nocookie.net](http://hypebot.typepad.com/.a/6a00d83451b36c69e201b7c7b26971970b-150wi "image from img1.wikia.nocookie.net")](http://hypebot.typepad.com/.a/6a00d83451b36c69e201b7c7b26971970b-popup?ref=hypebot.com)

**Rhapsody** was one of the first streaming music services. For now, its been eclipsed by **Spotify, Apple Music and Deezer.** But by sticking to **"paid only,"** a model Apple also adopted, they forged a path that other music streamers may someday be forced to follow.

Rhapsody and its sister brand Napster have passed the 3 million paid subscriber mark, the music streamer announced today. That's a 50% jump in less than a year, according to the company, and the fastest growth period in their 13-year history.

[![image from www.audiohigh.com](http://hypebot.typepad.com/.a/6a00d83451b36c69e201b7c7b26988970b-350wi "image from www.audiohigh.com")](http://hypebot.typepad.com/.a/6a00d83451b36c69e201b7c7b26988970b-popup?ref=hypebot.com)

**More Rhapsody stats:**

- **Mobile listening is up 60%** from this time last year.
- **Piracy markets are evolving:** "We’ve had tremendous success in countries where the level of piracy has traditionally been high. We’ve added **100,000 new customers in Italy**, which has been a hotbed for piracy. And **Colombia and Brazil** are our fastest growing markets, where poor internet connectivity is a key factor behind elevated music piracy rates."
- **The Twittersphere is hungry for music:** I"n March, we became the first music service to bring fully-licensed music to Twitter with Audio Cards."
- **Members are data smart:** "As we’ve watched our members increasingly go mobile, we know that there’s a potential impact on your data usage. To make sure you can stay data smart, we made the offline button more visible and you’ve noticed. **Offline listening surged by almost 40 percent over the last six months**."
- **Music Inbox:** "This summer, we introduced a weekly music concierge to match your listening history and favorite artists with new music each week. To date we have **delivered over one million personalized music recommendations** directly to Rhapsody subscribers."

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