> ## Content Index > Fetch the complete content index at: https://www.hypebot.com/llms.txt > Use this file to discover other available public pages before exploring further. # Serenade: an environmentally friendly music NFT platform - URL: https://www.hypebot.com/serenade-an-environmentally-friendly-music-nft-platform/ - Published: 2023-06-23T12:41:01.000Z - Updated: 2023-06-23T12:41:03.000Z - Description: Here’s the rundown on the new Serenade NFT platform that serves as a sustainable resource for both artists and their fans. Keep reading to learn more… By Joseph Capalbo of. Continue reading [https://www.hypebot.com/hypebot/2023/06/serenade-an-environmentally-friendly-music-nft-platform.html] - Author: Alana Bonilla - Tags: Music Business, NFTs, DAO, Web3, Crypto, music, music industry, musician, musicians, NFT, #wp, #wp-post, #Import 2026-01-21 09:44 Here’s the rundown on the new Serenade NFT platform that serves as a sustainable resource for both artists and their fans. Keep reading to learn more… *[By *Joseph Capalbo*](https://soundfly.com/mentors/joseph-capalbo?ref=hypebot.com) of [SoundFly](https://flypaper.soundfly.com/discover/on-serenade-the-first-environmentally-friendly-nft-platform/?ref=hypebot.com)* **NFTs (or Non-Fungible Tokens)** are constantly being adapted to [change the trajectory of the music industry](https://flypaper.soundfly.com/discover/considering-the-impact-of-nfts-the-music-industry/?ref=hypebot.com) in a way that allows artists to independently release music without the need of a record label and to create a more personal interaction with their fans. One of the newer NFT platforms to delve into the music industry, [Serenade](https://serenade.co/?ref=hypebot.com), is an environmentally friendly NFT platform that allows artists to sell their music and other creations directly to fans, without the need for intermediaries. Serenade isn’t just about *selling* music — it’s about creating unique, one-of-a-kind experiences for [an artists’ fanbase](https://flypaper.soundfly.com/hustle/ben-weinman-building-your-tribe-of-early-adopters-video/?ref=hypebot.com). Here, an artist can create NFTs that offer exclusive access to concerts, meet-and-greets, merchandise, collectibles, allow fans to access a portion of the royalties to their music, and much more! Let’s take a deeper look at what makes Serenade stand out as a NFT-based platform and why it could be important to you to learn about as a musician. ![](https://lh5.googleusercontent.com/Ouca5WyLjabxEpH1eS9nj4fcoq2B0exGw3vvvCA383sYrTYx_nAwf1feof8g5UdL3VC00NqKu1jRXh2vujh3fg8ZbRr4wa0COcoH1ah3x5r6mvTRZjSjVZQ1Bj_NYbgjcIvDsV4_MaxGVErZFdCkdF0) ## Why Serenade Matters for Artists When we consider[ the impact of NFTs in the music industry](https://flypaper.soundfly.com/discover/considering-the-impact-of-nfts-the-music-industry/?ref=hypebot.com), one of the biggest aspects is that they provide a deeper way to [connect an artist to their fanbase](https://flypaper.soundfly.com/hustle/how-to-define-your-audience-demographics-to-better-market-to-your-fans/?ref=hypebot.com). This can provide opportunities to up and coming artists who may not have access to traditional funding upfront, and who want [full control over their revenue streams.](https://soundfly.com/courses/the-business-of-uncompromising-art?utm%5Fsource=Flypaper&utm%5Fcampaign=Flypaper-ad-system&utm%5Fmedium=in-body-ad) Bands like **Muse, the Kooks, Young M.A., Jungle,** and dozens more have already been interacting with their fans through NFT platforms like Serenade; who in turn already has several music industry investors on board like senior management figures from Atlantic Records UK and Warner Music Group, as well as Hollywood actor **Hugh Jackman**! Plus while traditional NFT platforms require you to create a digital wallet, purchase [cryptocurrency](https://flypaper.soundfly.com/discover/bach-and-bitcoin/?ref=hypebot.com), and transfer that cryptocurrency into a digital wallet, more and more platforms now are allowing purchases with credit cards to ease the burden on non-techy consumers. ## Serenade Offers an Eco-Friendly Solution ![](https://storage.ghost.io/c/3a/95/3a957c06-c825-4057-9939-0a274cc16d23/content/images/flypaper-soundfly-com/wp-content/uploads/2023/06/screenshot-2023-06-10-at-7-41-05-pm.jpg) There’s another aspect of NFTs that’s been bothering artists and environmentally conscious consumers: they are somewhat responsible for adding carbon dioxide emissions to the atmosphere, mostly via [massive energy footprint](https://www.theverge.com/2021/3/15/22328203/nft-cryptoart-ethereum-blockchain-climate-change?ref=hypebot.com) of the cryptocurrencies used to buy and sell them. The most common currency for NFTs currently, **Ethereum**, uses an abundance of energy that translates into carbon emissions, is detrimental to the environment, and contributes to [human-influenced climate change](https://flypaper.soundfly.com/write/how-erik-ian-walker-is-creating-the-music-of-a-changing-climate/?ref=hypebot.com). All Serenade NFTs are minted with an alternative currency, **Polygon**, because the company values its affordability and eco-friendliness. When compared to both Ethereum and Bitcoin , the Polygon blockchain is far better for the environment and typically offers faster transaction speeds and scalability. ## Use NFTs to Build Your Community Being a part of an NFT platform as an artist allows you to provide value to your current fanbase while dipping into a whole new type of fans that are excited about [collectibles and technology](https://flypaper.soundfly.com/hustle/5-ingenious-k-pop-marketing-strategies/?ref=hypebot.com). Displaying your limited-edition collectibles allows you to showcase who you are as a person and the type of artist that you support and allows your fans to feel like they are part of the bigger picture of an artist’s journey. Overall, Serenade offers a game-changing solution for music artists who want [more control over their careers](https://soundfly.com/courses/the-business-of-uncompromising-art?utm%5Fsource=Flypaper&utm%5Fcampaign=Flypaper-ad-system&utm%5Fmedium=in-body-ad), and a more sustainable future for the music industry.