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# Sorry Resnikoff, I Can’t Help Myself…
- URL: https://www.hypebot.com/sorry-resnikoff-i-cant-help-myself/
- Published: 2011-04-01T10:52:34.000Z
- Updated: 2011-04-01T10:52:34.000Z
- Description: Looks like Paul Resnikoff's Digital Music News got fooled this morning by the Music Ally April Fools story linked to in jest by Bob Lefsetz that online gaming company Zynga. Continue reading [https://www.hypebot.com/hypebot/2011/04/sorry-resnikoff-i-cant-help-myself.html]
- Author: Bruce Houghton
- Tags: Uncategorized, #wp, #wp-post, #Import 2026-01-21 10:59

[![image from laroucheplanet.info](http://hypebot.typepad.com/.a/6a00d83451b36c69e20147e3aa8333970b-150wi "image from laroucheplanet.info")](http://laroucheplanet.info/pmwiki/images/oops.jpg?ref=hypebot.com)

Looks like Paul Resnikoff's **Digital Music News** got fooled this morning by the [Music Ally](http://musically.com/blog/2011/04/01/zynga-enters-the-race-to-buy-warner-music-group/?ref=hypebot.com) April Fools story linked to in jest by **Bob Lefsetz** that online gaming company Zynga was bidding to buy Warner Music Group. DMN reported the prank as fact "**according to multiple sources"**. Here's the post:

And, you can add **Live Nation** and **Zynga** to the list of bidders for **Warner Music Group**, according to multiple sources and reports.Shhh…. Don't tell him. Let's see how long it is before Paul takes the [original post](http://www.digitalmusicnews.com/stories/033111latest2?ref=hypebot.com) down.