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# Soundcloud Names Former Google Exec As CFO
- URL: https://www.hypebot.com/soundcloud-names-former-google-exec-as-cfo/
- Published: 2016-09-01T11:32:33.000Z
- Updated: 2016-09-01T11:32:33.000Z
- Description: SoundCloud has named Holly Lim as its first Chief Financial Officer. As a member of the Executive Team, she will split her time between SoundCloud's HQ in Berlin, Germany and. Continue reading [https://www.hypebot.com/hypebot/2016/09/soundcloud-names-former-google-exec-as-cfo.html]
- Author: Bruce Houghton
- Tags: Music Business, Music Tech, Streaming, Accountancy, Audit committee, Austin, Berlin, Board of directors, Chairman, Chief executive officer, Chief financial officer, Executive officer, Live Nation Entertainment, Texas, #wp, #wp-post, #Import 2026-01-21 10:22

[![SoundCloud_logo](http://hypebot.typepad.com/.a/6a00d83451b36c69e201bb0931b63b970d-150wi "SoundCloud_logo")](http://hypebot.typepad.com/.a/6a00d83451b36c69e201bb0931b63b970d-popup?ref=hypebot.com)**SoundCloud** has named **Holly Lim** as its first **Chief Financial Officer**. As a member of the Executive Team, she will split her time between SoundCloud's HQ in Berlin, Germany and its New York office.

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Holly Lim joins SoundCloud as CFO from Google where she led Google’s Business Operations for the Cloud Platform and Network Operations. Prior to joining Google, Holly held roles at Stetson, Comedy Central, New Line Cinema and Citibank.

In this newly created role, Holly will be responsible for setting SoundCloud’s global financial strategy.**Alex Ljung:** “SoundCloud exists in a world where the competitive context is complex. With the addition of Holly to the executive team, she will guide our financial strategy and help us establish a long term view around how we maintain SoundCloud’s financial health and capitalize on new opportunities for growth,” said Alex Ljung, Chief Executive Officer and co-founder at SoundCloud. “Holly has a distinguished track record in financial and business leadership, and brings not only a deep understanding of the dynamics at work in companies with high growth potential, but also a sense of what is needed to scale globally. We are excited to have Holly join SoundCloud’s executive team and lead our finance organization.**Holly Lim:** “I’m excited to work with the entire executive team at SoundCloud as a strategic business partner and lead the company’s finance strategy, said Holly Lim. “This new role presents an opportunity to not only help a burgeoning company grow – but develop the company vision and strategy with an entrepreneurial executive team.”

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