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# Spotify Active Users Up 32% To 271M, Paid Subs Rise 29%
- URL: https://www.hypebot.com/spotify-active-users-up-31-to-271m-paid-subs-rise-29/
- Published: 2020-02-05T12:29:31.000Z
- Updated: 2020-02-05T13:37:30.000Z
- Description: Spotify beat expectations again with Premium subscriber growth of 29% year on year to reach a record 124 million paid users worldwide. Total MAUs (Monthly Active Users) grew 32% Y/Y. Continue reading [https://www.hypebot.com/hypebot/2020/02/spotify-active-users-up-31-to-271m-paid-subs-rise-29.html]
- Author: Bruce Houghton
- Tags: Music Business, Music Tech, Streaming, Spotify, #wp, #wp-post, #Import 2026-01-21 09:55

Spotify beat expectations again with Premium subscriber growth of 29% year on year to reach a record 124 million paid users worldwide.

### Total MAUs (Monthly Active Users) grew 32% Y/Y to 271 million.

In what is likely a harbinger of more growth ahead, Spotify saw re-accelerated growth across its 3 largest and highest paying regions – Europe, North America, and Latin America – while the “Rest of World” segment remains its fastest-growing.

North America saw the fastest quarterly growth since 4Q’18\. “Seeing a re-acceleration in user growth, at our scale, is a strong signal to us of the health of our business,: said the streamer in today’s financial report. “We know, from history, that strong MAU trends are a harbinger of future subscriber and financial growth.”

![](https://mms.businesswire.com/media/20200205005323/en/771415/4/Spotify+1.jpg)

## Podcasts

Spotify’s podcast listing hours were up approximately 200% Y/Y and the streamers is now seeing indications that podcast usage is driving increased overall engagement and retention. “We have seen early indications that our investments in podcasts are having a positive impact on conversion of free to paid users,” said Spotify.