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# Spotify for Artists adds In Focus interactive guide to marketing, career development
- URL: https://www.hypebot.com/spotify-for-artists-adds-in-focus-interactive-guide-to-marketing-career-development/
- Published: 2022-06-01T15:30:00.000Z
- Updated: 2022-06-01T14:49:59.000Z
- Description: Spotify for Artists has reorganized and revamped its extensive self-help offering as In Focus, a new free self-guided interactive site designed to help artists and their teams achieve career goals.. Continue reading [https://www.hypebot.com/hypebot/2022/06/spotify-for-artists-adds-in-focus-interacti
- Author: Bruce Houghton
- Tags: DIY Advice & Tips, Music Marketing, Uncategorized, DIY musicians, music, Music Business, music industry, musician, musicians, Spotify, #wp, #wp-post, #Import 2026-01-21 09:48

Spotify for Artists has reorganized and revamped its extensive self-help offering as In Focus, a new free self-guided interactive site designed to help artists and their teams achieve career goals.

![Reach new audiences with Spotify for Artists' powerful strategies and tactics to expand fan base globally and increase music reach.](https://storage.ghost.io/c/3a/95/3a957c06-c825-4057-9939-0a274cc16d23/content/images/spcdn-shortpixel-ai/spio/ret_img-q_cdnize/www-hypebot-com/wp-content/uploads/2022/06/press_gif_2.png)

While centered on Spotify, In Focus goes well beyond it to offer tools, resources, and advice centered around five categories: **Create, Promote**, **Connect**, **Earn**, **Learn**. The help comes from the Spotify for Artists team, industry experts, and artists like Olivia Rodrigo, A$AP Ferg, Phoebe Bridgers, and dozens more.

![](https://storage.ghost.io/c/3a/95/3a957c06-c825-4057-9939-0a274cc16d23/content/images/images-ctfassets-net/lnhrh9gqejzl/2mAxodCFO09JonN3ER1vCR/ae4264dd37dda2912848a6bbe7bd71ce/s4a_infocus_blogbody_1280x700-w-768.jpg)

**In Focus features topics including:**

1. Growing streaming royalties and creating new sources of revenue
2. Promoting music, reaching new audiences and building a brand
3. Improving songwriting and honing your music-making craft

“We get it, the music industry today is complex – requiring artists and their teams to take on more responsibility than ever before,” says **Rob Fink, Senior Brand Marketing Manager, Spotify for Artists**. “We’re always chatting with artists about the biggest questions and aspirations they have in their personal career journeys, and we designed In Focus as a direct result of that feedback. We want to remove the guesswork, and help artists focus on what matters most to them so they can reach their music goals.”

Check out [Spotify For Artists In Focus here](https://infocus.byspotify.com/?ref=hypebot.com).

![Spotify for artists social media engagement digital marketing platform.](https://storage.ghost.io/c/3a/95/3a957c06-c825-4057-9939-0a274cc16d23/content/images/spcdn-shortpixel-ai/spio/ret_img-q_cdnize/www-hypebot-com/wp-content/uploads/2022/06/press_gif_3.png)