> ## Content Index > Fetch the complete content index at: https://www.hypebot.com/llms.txt > Use this file to discover other available public pages before exploring further. # Spotify For Artists Opens Wrapped 2026 Portal With New Tools - URL: https://www.hypebot.com/spotify-for-artists-opens-wrapped-2026-portal-with-new-tools/ - Published: 2026-10-14T13:19:19.000Z - Updated: 2026-10-14T13:19:19.000Z - Description: Discover new Wrapped 2026 features including new performance video uploads and thank-you messages that connect artists with their biggest fans. - Author: Bruce Houghton - Tags: Spotify Wrapped 2026, Spotify Wrapped, Spotify For Artists, music marketing. music, #trending, Tech Stories [**Spotify’s**](https://www.hypebot.com/tag/spotify) **Get Ready for Spotify 2026 Wrapped** landing page is officially live on Spotify for Artists, signaling the rapid approach of the music industry's most viral marketing moment. Last year alone, fans shared Wrapped content more than **635 million times**. For artists at every stage of their career, Wrapped has become a critical opportunity to drive engagement, thank loyal supporters, and convert casual listeners into [superfans](https://www.hypebot.com/tag/superfans/). To help musicians maximize this moment, Spotify has rolled out a comprehensive preparation guide, including a brand-new video feature. Here is exactly how artists can get their profiles Wrapped-ready. ### **1\. Upload a Personal Video Message** ![](https://storage.ghost.io/c/3a/95/3a957c06-c825-4057-9939-0a274cc16d23/content/images/2026/10/Get-ready-for-2026-Wrapped-----Spotify-for-Artists-10-13-2026_05_40_PM.png) All artists can record and upload a short video message (under 30 seconds) to speak directly to their top listeners. This is a chance to thank fans for their streams, celebrate a major 2026 milestone, or tease an upcoming 2027 project. - **Where it lives:** Eligible messages will be featured directly in fans’ **Wrapped data stories** and the **Your Artist Messages** feed. - **How to do it:** Uploads are managed through the **Video & Visuals** tab within your Spotify for Artists dashboard. - **Deadline is Nov. 6th.** ### **2\. Share a Performance Video (NEW for 2026)** 0:00 /0:12 1× New this year, eligible artists participating in the video upload beta can share performance videos directly to the platform. Whether it’s a high-energy live show, an acoustic cut, or an intimate studio session, this feature gives fans a deeper look into your artistry. - **Where it lives:** These videos will appear in fans’ **Your Top Songs** playlist during Wrapped. Users simply tap the "Performances" chip to watch live versions of the tracks they love. - **The Perks:** These videos are eligible for royalties, count toward charting, and remain permanently on your artist profile even after Wrapped season ends. **Note:** Submitting messages and performance videos gives Spotify permission to distribute it, but does not guarantee placement. ### **3\. Optimize Your Spotify Artist Profile** ![](https://storage.ghost.io/c/3a/95/3a957c06-c825-4057-9939-0a274cc16d23/content/images/2026/10/Frame_2147224793-1.png) Don't let the influx of Wrapped traffic go to waste. Before the campaign launches, ensure your profile is fully optimized to capture new fans and drive revenue: - Update your **bio** and **profile image**. - [Refresh your track **Canvases**.](https://www.hypebot.com/what-happens-after-the-streams-stop-how-independent-artists-should-measure-a-campaign/) - Pin your latest **merchandise** to the top of your page. - Ensure all **upcoming tour dates and shows** are accurately listed using [**Bandsintown**](https://www.artist.bandsintown.com/integrations/spotify?ref=hypebot.com)so listeners know where to catch you live next. Fine more information on the Spotify For Artists' Get Ready for Spotify 2026 Wrapped guide [here](https://artists.spotify.com/get-ready-for-wrapped?ref=hypebot.com). ### **Hypebot’s Bottom Line** With over 635 million shares last year, **Spotify Wrapped** has evolved into the Super Bowl of music marketing. The addition of performance videos this year is a massive upgrade, giving artists a way to monetize their live content while simultaneously deepening fan connections. If you haven't marked **November 6th** on your calendar to upload a personalized thank-you video, you are leaving one of the easiest, highest-converting fan engagement tools of the year on the table. Take 30 seconds, record a genuine message on your phone, update your merch, and let the algorithm do the heavy lifting when Wrapped drops. Stay tuned, **Bandsintown's** **2026 High Notes** is starting soon! --- *Get the latest Live Music & Industry News updated continuously from across the web under the Hypebot Industry News tab* [*here*](https://www.hypebot.com/music-industry-news-feed/)*.* ## Hypebot Essential news & insights for artists and live music pros. Sign up for free weekly content delivered to your inbox Subscribe Email sent! Check your inbox to complete your signup.