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# TALENTfilter Hides Identity To Avoid Backlash As It Shares A&R
- URL: https://www.hypebot.com/talentfilter_hi/
- Published: 2007-05-04T01:40:00.000Z
- Updated: 2007-05-04T01:40:00.000Z
- Description: A new blog aimed at uncovering new talent TALENTfilter is taking an anonymous approach by hiding the author’s identity. Since "I like this band, but that one sucks " doesn’t. Continue reading [https://www.hypebot.com/hypebot/2007/05/talentfilter_hi.html]
- Author: Bruce Houghton
- Tags: Music Marketing, #wp, #wp-post, #Import 2026-01-21 11:06

A new blog aimed at uncovering new talent **[TALENTfilter](http://talentfilter.blogspot.com/?ref=hypebot.com)** is taking an anonymous approach by hiding the author’s identity. Since "I like this band, but that one sucks " doesn’t usually require entrance into the witness protection program; I wanted to find out "Why the secrecy?". The reply:

> "  
> Just a frustrated industry kid here …Programmed Alternative radio for 6 or 7 years and witnessed first-hand the **deluge of SHITE artists** that programmers are hit with on a weekly basis from labels…"  
>  

[![Filter](https://hypebot.typepad.com/hypebot/images/2007/05/03/filter.jpg "Filter")](http://hypebot.typepad.com/.shared/image.html?/photos/uncategorized/2007/05/03/filter.jpg&ref=hypebot.com)

"Worked at one of the big (and now defunct) **music industry trade mags** and witnessed first-hand **what a shady business THAT is** (Ten grand for an ad featuring a laundry list of tertiary market radio stations playing some shitty new signing?)…  
  
"…worked for a pretty successful artist discovery firm for a while and **witnessed first-hand the plain stupidity of a lot of the younger A&R execs at the majors**, who spend more time trying to woo the latest trendy Williamsburg / Silverlake band, as opposed to searching out acts that will appeal to the mainstream…  
  
**"…This is my only real outlet to express my opinions honestly without having to sugarcoat things in fear of pissing someone off…"**