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# The ‘Unofficial’ Hypebot Reading List
- URL: https://www.hypebot.com/the-unoffical-hypebot-reading-list/
- Published: 2009-10-16T10:49:00.000Z
- Updated: 2009-10-16T10:49:00.000Z
- Description: Kyle Bylin, Associate Editor As anyone could’ve guessed by perusing through my essays, I read quite a bit. It wasn’t always this way, but, if you’re looking for a way through the clutter, here’s. Continue reading [https://www.hypebot.com/hypebot/2009/10/the-unoffical-hypebot-reading-list.html]
- Author: Bruce Houghton
- Tags: Uncategorized, #wp, #wp-post, #Import 2026-01-21 11:03

[![image from farm3.static.flickr.com](http://hypebot.typepad.com/.a/6a00d83451b36c69e20120a6585baa970c-100wi)](http://hypebot.typepad.com/.a/6a00d83451b36c69e20120a6585baa970c-pi?ref=hypebot.com)

Kyle Bylin, *Associate Editor*

As anyone could’ve guessed by perusing through my essays, I read *quite* a bit. It wasn’t always this way, but, if you’re looking for a way through the clutter, here’s a look at both books I’ve read and would recommend. Or, am simply interested in. By all means, if you have a book and would like me to read it, feel free to send it my way.

Also, **recommend** some books you've liked lately in the comments.

**Books I've Read:**

- Remix: Making Art and Commerce Thrive in the Hybrid Economy
- Born Digital: Understanding the First Generation of Digital Natives
- Free Culture: The Nature and Future of Creativity
- Convergence Culture: Where Old and New Media Collide
- The Paradox of Choice: Why More Is Less
- YouTube: Online Video and Participatory Culture
- Curious?: Discover the Missing Ingredient to a Fulfilling Life
- Everything Bad is Good for You
- Ripped: How the Wired Generation Revolutionized Music
- Elsewhere, U.S.A.
- Herd: How to Change Mass Behavior by Harnessing Our True Nature
- The Long Tail: Why the Future of Business is Selling Less of More
- Tribes: We Need You to Lead Us
- Made to Stick: Why Some Ideas Survive and Others Die
- The Tipping Point: How Little Things Can Make a Big Difference
- Outliers: The Story of Success
- Blink: The Power of Thinking Without Thinking
- Stumbling on Happiness
- Primalbranding
- All Marketers Are Liars
- Appetite for Self-Destruction
- Meatball Sundae: Is Your Marketing out of Sync?
- Waste and Want: A Social History of Trash
- Five Minds For The Future
- Bumping Into Geniuses
- How The Mighty Fall
- Freakonomics
- How The Mighty Fall: And Why Some Companies Never Give In
- Life Inc.: How the World Became a Corporation and How to Take It Back
- Sway: The Irresistible Pull of Irrational Behavior

**Books I'm Thinking About Reading:**

- The Meme Machine
- Loneliness: Human Nature and the Need for Social Connection
- Spent: Sex, Evolution, and Consumer Behavior
- OBD: Obsessive Branding Disorder
- Now Is Gone: A Primer on New Media for Executives and Entrepreneurs
- This Is Your Brain on Music: The Science of a Human Obsession
- The Starfish and the Spider
- Everything Is Miscellaneous: The Power of the New Digital Disorder
- Talent Is Overrated
- The Wisdom of Crowds
- The Progress Paradox: How Life Gets Better While People Feel Worse
- A Whole New Mind: Why Right-Brainers Will Rule the Future
- The Drunkard's Walk: How Randomness Rules Our Lives
- Here Comes Everybody: The Power of Organizing Without Organizations
- Market Rebels: How Activists Make or Break Radical Innovations
- Genius Explained
- Content
- The Pirate's Dilemma: How Youth Culture Is Reinventing Capitalism
- Copyright's Paradox
- Against Intellectual Monopoly
- The Gridlock Economy
- Moral Panics and the Copyright Wars
- Blown to Bits
- Trade-Off: Why Some Things Catch On, and Others Don't
- Switch: How to Change Things When Change Is Hard
- Socialnomics
- Naked Economics: Undressing the Dismal Science
- Ad Nauseam: A Survivor's Guide to American Consumer Culture
- Drive: The Surprising Truth About What Motivates Us
- Crush It!: Why NOW Is the Time to Cash In on Your Passion
- The Chaos Scenario
- Amusing Ourselves to Death
- Buying In: The Secret Dialogue Between What We Buy and Who We Are
- Why We Buy: The Science of Shopping
- Mirroring People: The New Science of How We Connect with Others
- The Big Switch: Rewiring the World, from Edison to Google
- Predictably Irrational: The Hidden Forces That Shape Our Decisions
- Six Pixels of Separation
- How We Decide
- Say Everything: How Blogging Began