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# Think BIG with your music marketing: The most popular websites and how much time is spent on them
- URL: https://www.hypebot.com/think-big-with-your-music-marketing-the-most-popular-websites-and-how-much-time-is-spent-on-them/
- Published: 2021-08-05T13:50:00.000Z
- Updated: 2021-08-05T13:32:46.000Z
- Description: Users spent 317.5 million hours on Spotify last year and that made it the 42nd most popular website in the world just above Tinder. By comparison, every year the world spends. Continue reading [https://www.hypebot.com/hypebot/2021/08/think-big-with-your-music-marketing-the-most-popular-websites-and-
- Author: Bruce Houghton
- Tags: DIY Advice & Tips, Music Marketing, #wp, #wp-post, #Import 2026-01-21 09:48

Users spent 317.5 million hours on Spotify last year and that made it the 42nd most popular website in the world just above Tinder.

By comparison, every year the world spends a combined 422 billion hours on Google, YouTube, Facebook, Twitter, and Instagram.

![](https://zyro.com/_nuxt/img/websites-time/tables/world.c6e9067.svg)

A new study from Zyro breaks down the world’s most popular music websites, and how much time the world spends on them[.](https://zyro.com/websites-time?ref=hypebot.com)

Think BIG and **[use this chart](https://zyro.com/websites-time/?ref=hypebot.com)** to reallocate where you should be spending your time to get maximin impact marketing your music.

**Bruce Houghton* is Founder and Editor of [Hypebot](https://www.hypebot.com/) and [MusicThinkTank](http://www.musicthinktank.com/?ref=hypebot.com) and serves as a Senior Advisor to [Bandsintown](https://www.bandsintown.com/?ref=hypebot.com) which acquired both publications in 2019\. He is the Founder and President of the[ Skyline Artists Agency](https://skylineonline.com/?ref=hypebot.com) and a professor for the [Berklee College Of Music](https://online.berklee.edu/courses/touring-101?ref=hypebot.com).*