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# Timberlake, Prince, Music In Super Bowl Ads Streams Surge
- URL: https://www.hypebot.com/timberlake-prince-music-in-super-bowl-ads-streams-surge/
- Published: 2018-02-05T10:11:17.000Z
- Updated: 2018-02-05T10:11:17.000Z
- Description: Justin Timberlake’s performance at the Super Bowl halftime show got very mixed reviews, but his streams surged 214% on Spotify in the US during the hour that followed Philadelphia Eagles' win over. Continue reading [https://www.hypebot.com/hypebot/2018/02/timberlake-prince-music-in-super-bowl-ads-st
- Author: Bruce Houghton
- Tags: Major Labels, Music Business, Streaming, #wp, #wp-post, #Import 2026-01-21 10:05

[![image from upload.wikimedia.org](http://hypebot.typepad.com/.a/6a00d83451b36c69e201bb09f07c8c970d-200wi "image from upload.wikimedia.org")](http://hypebot.typepad.com/.a/6a00d83451b36c69e201bb09f07c8c970d-popup?ref=hypebot.com)Justin Timberlake’s performance at the Super Bowl halftime show got very mixed reviews, but his streams surged 214% on Spotify in the US during the hour that followed Philadelphia Eagles' win over New England Patriots.The songs included in the halftime show received the following individual increases in streams:
- Filthy (266%)
- Rock Your Body (300%)
- Señorita (291%)
- SexyBack (332%)
- My Love (203%)
- Cry Me A River (329%)
- Suit & Tie (553%)
- Until The End Of Time (671%)
- I Would Die 4 U – Prince cover (916%)
- Mirrors (537%)
- Can’t Stop The Feeling! (148%)
Streams of Prince’s overall catalogue increased **205% as** a result of the tribute to the late Minnesotan, and ads shown during the broadcast prompted a spike in streams of their own:
- Kia / Aerosmith – Dream On (53%)
- Squarespace / Will Powers – Adventures In Success (671%)
- Doritos and Mountain Dew / Chris Brown – Look At Me Now (72%)
- Doritos and Mountain Dew / Missy Elliot – Get Ur Freak On (77%)
- Budweiser / Skylar Grey – Stand By Me (408%)
- Lexus / Run The Jewels - Legend Has It (92%)
*All increases were calculated by comparing US streams in the hour that followed the broadcast with the same hour the previous week.*