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# Clyde’s Top Picks From SF Music Hack Day 2012
- URL: https://www.hypebot.com/top-apps-from-sf-music-hack-day-2012-based-on-marketing-potential/
- Published: 2012-02-13T10:37:00.000Z
- Updated: 2012-02-13T10:37:00.000Z
- Description: Though the Grammys may soak up much of the mainstream media attention that might otherwise go to outstanding apps from SF Music Hack Day 2012, the 60+ hacks announced include. Continue reading [https://www.hypebot.com/hypebot/2012/02/top-apps-from-sf-music-hack-day-2012-based-on-marketing-potential.
- Author: Guest Author
- Tags: Apps, Mobile & SMS, Startups & Funding, Marketing Potential, SF Music Hack Day 2012, Top Apps, #wp, #wp-post, #Import 2026-01-21 10:55

[![image from www.hypebot.com](http://hypebot.typepad.com/.a/6a00d83451b36c69e2016301503671970d-250wi "image from www.hypebot.com")](http://hypebot.typepad.com/.a/6a00d83451b36c69e2016301503671970d-popup?ref=hypebot.com)

Though the Grammys may soak up much of the mainstream media attention that might otherwise go to outstanding apps from **SF Music Hack Day** 2012, the **60+ hacks** announced include numerous examples with industry buzz potential as well as apps that could attract mainstream attention. Though Music Hack Days are softsell environments, by having a presence one can boost industry buzz and by allying a timely theme with pleasing design one can cross over via mainstream media.

**Industry Buzz Potential: Prizes, Sponsorships & Infrastructure**

A complete list of [SF Music Hack Day 2012](http://sf.musichackday.org/2012/?ref=hypebot.com) winners hasn't yet shown online so I'll update with that info. Being a winner is great way to draw attention to the hackers, the services being used and any related sponsorship whether for the team or a prize.

The APIs in use ebb and flow from one event to the next but [The Echo Nest](http://the.echonest.com/?ref=hypebot.com) has achieved an omnipresence due to providing the platform that powers so many of these apps. They also are featured in related announcements such as [Seatwave's integration with their Rosetta Stone platform.](http://blog.echonest.com/post/17263353533/music-hack-day-sf?ref=hypebot.com)

[![Paul-vs-billboard](http://hypebot.typepad.com/.a/6a00d83451b36c69e20163014c860d970d-200wi "Paul-vs-billboard")](http://hypebot.typepad.com/.a/6a00d83451b36c69e20163014c860d970d-popup?ref=hypebot.com)

Paul Lamere, director of The Echo Nest's developer platform and author of the essential music tech blog [Music Machinery](http://musicmachinery.com/?ref=hypebot.com), offers one [excellent example](http://musicmachinery.com/2012/02/12/paul-vs-billboard/?ref=hypebot.com) of how to choose a timely theme and create engaging visual assets that encourage post-event coverage. And it's all an organic part of documenting and sharing his hack [Paul vs. Billboard](http://static.echonest.com/pvb/pvb.html?ref=hypebot.com) that predicted Grammy winners based on examining "thousands of the most recent news and blog posts to get a sense of the online buzz."

*Graphic via [Music Hack Day Wiki](http://wiki.musichackday.org/index.php?title=Paul%5Fvs.%5FBillboard&ref=hypebot.com).*

[3Scale](http://www.3scale.net/?ref=hypebot.com) was a Hack Day sponsor that also offered a GoPro HD2 Camera for the best hack which used at least one of their [three music APIs](http://www.3scale.net/2012/02/11/three-tunefull-apis-for-the-sf-music-hack-day/?ref=hypebot.com). [SideTrack](http://wiki.musichackday.org/index.php?title=SideTrack&ref=hypebot.com) won the [3scale GoPro Prize](http://www.3scale.net/2012/02/13/sf-musichack-day-building-the-future-of-music/?ref=hypebot.com) for its "cool mashup of input, lyrics and randomness to pop new songs."

[Tokbox](http://www.tokbox.com/?ref=hypebot.com) hosted the event at its [great looking space](http://instagr.am/p/G7ByyhEYu9/?ref=hypebot.com) in San Francisco. [Let's Listen](http://wiki.musichackday.org/index.php?title=LetsListen&ref=hypebot.com) provides a particularly nice integration of their group listening app with Tokbox's live video chat. Tokbox also powered the Lovegram and Valentine v-card app described below.

**Mass Media Potential: Grammys, Valentine's Day, Concept x Design**

Paul Lamere's [Paul vs. Billboard](http://wiki.musichackday.org/index.php?title=Paul%5Fvs.%5FBillboard&ref=hypebot.com) takes top marketing honors across the board. Not only is it perfectly positioned for industry buzz but I predict it will get the largest and broadest amount of media coverage in the coming week of any of the other Hack Day apps unless Valentine's Day hacks trump all.

**A number of [SF 2012 hacks](http://wiki.musichackday.org/index.php?title=SF%5F2012%5FHacks&ref=hypebot.com) had themes that could be related to Valentine's Day though few really promoted that aspect:**

- [Hearts.fm](http://wiki.musichackday.org/index.php?title=Hearts.FM&ref=hypebot.com) – "Curated radio station of your favorites from around the web" with a [graphic look](http://hearts.fm/?ref=hypebot.com) that easily relates.
- [Lovegram](http://wiki.musichackday.org/index.php?title=Lovegram&ref=hypebot.com) – "Send a video message and song to your valentine."
- [Soulmate.fm](http://wiki.musichackday.org/index.php?title=Soulmate.fm&ref=hypebot.com) – Based on your "top 5 artists Soulmate.fm will find your soulmate and reveal your soulmate's Twitter handle."
- [Valentine v-card](http://wiki.musichackday.org/index.php?title=Valentine%5Fv-card&ref=hypebot.com) – "Make a personalized Valentine's card" including pics, video message and song.
- [Openheart](http://wiki.musichackday.org/index.php?title=Openheart&ref=hypebot.com) – "Use your mobile phone to beam heart beats."

**There were a lot more hacks, over 60, but here are a few more that stuck out for combining a great idea with an engaging design.**

- [Music Smasher](http://wiki.musichackday.org/index.php?title=Music%5FSmasher&ref=hypebot.com) – Searches "Spotify, Rdio, Grooveshark, MOG, SoundCloud, and Bandcamp to find out who has the music you like."
- [The Tangible Theremin](http://wiki.musichackday.org/index.php?title=The%5FTangible%5FTheremin&ref=hypebot.com) – "2 iOS devices \[are\] used to recreate the modern Theremin instrument."
- [The Social Radio](http://www.thesocialradio.com/?ref=hypebot.com) – "Listen to what people are saying on Twitter mixed with the music trending on SoundCloud."
- [Concert 2021](http://wiki.musichackday.org/index.php?title=Concert%5F2021&ref=hypebot.com) – "Move your avatar around this virtual festival to hear different sounds and songs (powered by SoundCloud)."
- [SpinAmp](http://wiki.musichackday.org/index.php?title=SpinAmp&ref=hypebot.com) – "A full-featured, skinnable WinAmp clone that runs inside Spotify."

**And, in honor of the cultural terrain of San Francisco:**

[Buddahfy](http://wiki.musichackday.org/index.php?title=Buddhafy&ref=hypebot.com) – "Control a Spotify playlist with your brain."

**More:**

- [Standout Hacks from Music Hack Day Boston 2011](https://www.hypebot.com/standout-hacks-from-music-hack-day-boston-2011/)
- [Music Hack Day London: Spotify Hacks & More](https://www.hypebot.com/music-hack-day-london-features-spotify-hacks/)
- [6 Standout Apps From SF Music Hack Day 2011](https://www.hypebot.com/6-standout-apps-from-sf-music-hack-day/)

*Hypebot Features Writer *Clyde Smith* maintains his freelance writing hub at [Flux Research](http://www.fluxresearch.com/?ref=hypebot.com) and music industry resources at [Music Biz Blogs](http://www.musicbizblogs.com/?ref=hypebot.com). To suggest topics for Hypebot, contact:*

clyde(at)fluxresearch(dot)com

.