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# How Music Travels: Map Documents The Evolution Of Dance Music
- URL: https://www.hypebot.com/travel-company-documents-the-travels-of-western-dance-music/
- Published: 2011-11-04T11:15:00.000Z
- Updated: 2011-11-04T11:15:00.000Z
- Description: Thomson, a UK-based travel company, recently made a smart marketing move by posting an infographic on its blog titled "How Music Travels – The Evolution of Western Dance Music". Drawing. Continue reading [https://www.hypebot.com/hypebot/2011/11/travel-company-documents-the-travels-of-western-dance-m
- Author: Guest Author
- Tags: Music Marketing, evolution of western dance music, how music travels, thomson, #wp, #wp-post, #Import 2026-01-21 10:55

[![Thomson-logo](http://hypebot.typepad.com/.a/6a00d83451b36c69e20162fc2207f5970d-200wi "Thomson-logo")](http://hypebot.typepad.com/.a/6a00d83451b36c69e20162fc2207f5970d-popup?ref=hypebot.com)

Thomson, a UK-based travel company, recently made a smart marketing move by posting an infographic on its blog titled "How Music Travels – The Evolution of Western Dance Music". Drawing from multiple sources, it's meant less to be a definitive statement than it is to be a conversation starter. It's also received plenty of media coverage and looks like a big success as an attention getter.

[![](http://www.thomson.co.uk/blog/wp-content/uploads/infographic/interactive2.jpg)](http://www.thomson.co.uk/blog/wp-content/uploads/infographic/interactive-music-map/index.html?ref=hypebot.com)

**How Music Travels – The Evolution of Western Dance Music**  
 (Click image to open interactive version)

[Thomson's](http://www.thomson.co.uk/?ref=hypebot.com) specialty appears to be package holidays, one area where such a service can still compete with the disruptive forces of travel sites for booking flights, hotels and autos. Their [blog](http://www.thomson.co.uk/blog/?ref=hypebot.com) typically focuses on travel experiences connected to their offerings.

However, blogger Osman Kahn recently posted an infographic, "[How Music Travels – The Evolution of Western Dance Music](http://www.thomson.co.uk/blog/2011/10/how-music-travels-infographic?ref=hypebot.com)", that's a fun approach to music scholarship and connects to music as something that travels along with us.

Drawing on Wikipedia and such books as "[Bass Culture](http://www.amazon.com/Bass-Culture-Lloyd-Bradley/dp/0140237631?ref=hypebot.com)", "[Last Night a DJ Saved My Life](http://www.amazon.com/Last-Night-DJ-Saved-Life/dp/0802136885?ref=hypebot.com)" and the "[All Music Guide to Electronica](http://www.amazon.com/All-Music-Guide-Electronica-Definitive/dp/0879306289?ref=hypebot.com)", the infographic has definitely stirred up debate and media coverage from the comments section of the Thomson blog to I Can Haz Cheezburger's showbiz outpost [ROFLrazzi](http://celebs.icanhascheezburger.com/2011/11/01/funny-celebrity-pictures-how-music-travels/?ref=hypebot.com).

Actually, following where music travels sounds like a great idea for a series of package tours!

*Hypebot contributor *Clyde Smith* maintains his freelance writing hub at [Flux Research](http://www.fluxresearch.com/?ref=hypebot.com) and blogs at [All World Dance](http://www.allworlddance.com/?ref=hypebot.com) and [This Business of Blogging](http://www.thisbusinessofblogging.com/?ref=hypebot.com). To suggest topics for Hypebot, contact:*

clyde(at)fluxresearch(dot)com

.