> ## Content Index
> Fetch the complete content index at: https://www.hypebot.com/llms.txt
> Use this file to discover other available public pages before exploring further.

# Why Is It So Hard For Fans To Buy Music?
- URL: https://www.hypebot.com/why-is-it-so-hard-for-fans-to-buy-music/
- Published: 2026-09-16T13:52:05.000Z
- Updated: 2026-09-16T13:52:05.000Z
- Description: A major frustration shared by fans, artists and the industry is the inability to purchase new music releases when the fans are most excited to.
- Author: Bruce Houghton
- Tags: music marketing, music sales, Music Biz Weekly podcast, music business podcast, musicians, Podcasts, music business podcasts

On the latest [**Music Biz Weekly Podcast**](https://www.hypebot.com/tag/music-biz-weekly/), **Michael Brandvold** and **Blasko** discuss how traditional sales roles within the music industry have been eliminated, leaving unequipped artists to handle that responsibility (along with everything else). 

The pair share multiple examples where purchase links were unavailable or the music was out of stock, frustrating excited fans and costing revenue. The only answer is for artists and their teams to take more responsibility for ensuring that the full transaction journey works before messaging fans to: *"Go buy my new album!"*

Listen and watch here or on your favorite podcast platform.

**FIND MORE FROM MUSIC BIZ WEEKLY & OTHER GREAT MUSIC BUSINESS AND INDIE MUSICIAN PODCAST EPISODES** [**HERE**](https://www.hypebot.com/hypebot/category/podcast-music-biz)

---

## Hypebot  
Essential news & insights for artists and live music pros.

Sign up for free weekly content delivered to your inbox

Subscribe 

Email sent! Check your inbox to complete your signup.