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# Why No One is Reading Your Newsletter
- URL: https://www.hypebot.com/why-no-one-is-reading-your-newsletter/
- Published: 2011-08-03T12:48:37.000Z
- Updated: 2011-08-03T12:48:37.000Z
- Description: You’re a musician and have collected a list of email addresses and started sending out newsletters to these potential fans. This is great, but are people reading your newsletter or. Continue reading [https://www.hypebot.com/hypebot/2011/08/why-no-one-is-reading-your-newsletter.html]
- Author: admin
- Tags: Music Think Tank, Brian Franke, email, Fans, Music Marketing, mistakes, Natalie Cheng, newsletter, Time, tips, #wp, #wp-post, #Import 2026-01-21 10:55

[![Too_many_emails](http://hypebot.typepad.com/.a/6a00d83451b36c69e2014e8a562a10970d-200wi "Too_many_emails")](http://hypebot.typepad.com/.a/6a00d83451b36c69e2014e8a562a10970d-popup?ref=hypebot.com)

You’re a musician and have collected a list of email addresses and started sending out newsletters to these potential fans. This is great, but are people reading your newsletter or just pressing delete? On [Music Think Tank](http://www.musicthinktank.com/blog/why-no-one-is-reading-your-newsletter.html?ref=hypebot.com), **Brian Franke** explains some common mistakes he has made with writing newsletters.

Time is your enemy in a newsletter – the **longer** it takes to read, the **less** one wants to read. ([Read On](http://www.musicthinktank.com/blog/why-no-one-is-reading-your-newsletter.html?ref=hypebot.com))