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# YouTube Releases Video Tips for Electronic Music
- URL: https://www.hypebot.com/youtube-releases-video-tips-for-electronic-music/
- Published: 2014-05-26T12:00:00.000Z
- Updated: 2014-05-26T12:00:00.000Z
- Description: One of the more interesting documents from the Ibiza International Music Summit is YouTube's "Top Strategies for Electronic Music – Labels, DJs, Festivals." The series of tips and how tos. Continue reading [https://www.hypebot.com/hypebot/2014/05/youtube-releases-video-tips-for-electronic-music.html
- Author: admin
- Tags: Music Marketing, Music Tech, Social Media, YouTube & Video, #wp, #wp-post, #Import 2026-01-21 10:38

[![Youtube-edm-strategies](http://hypebot.typepad.com/.a/6a00d83451b36c69e201a3fd10ac65970b-150wi "Youtube-edm-strategies")](http://hypebot.typepad.com/.a/6a00d83451b36c69e201a3fd10ac65970b-popup?ref=hypebot.com)

One of the more interesting documents from the Ibiza International Music Summit is YouTube's "Top Strategies for Electronic Music – Labels, DJs, Festivals." The series of tips and how tos covers a lot of ground that's worth considering for any musician using YouTube. In fact, very little of the document seems electronic music-specific though it clearly speaks to YouTube's desire to maintain good relations with the EDM crowd.

YouTube's "[Top Strategies for Electronic Music](http://www.internationalmusicsummit.com/pdfs/YouTube%5FElectronic%5FMusic%5FGuide.pdf?ref=hypebot.com)" was sent to us by Hisham Dahud (former Hypebot analyst) of [Fame House](http://www.famehouse.net/?ref=hypebot.com) who is overseeing digital marketing for [IMS Ibiza](http://www.internationalmusicsummit.com/ibiza?ref=hypebot.com).

The tactics are "designed specifically with Electronic Music labels, DJs and event producers in mind" and do a nice job of including specific suggestions for "ways to do it" along with the "strategies" which are actually tactics.

For example the first tactic is "Create An Identity: Channel Design" with the following "Ways To Do It":

**Channel Icon:**

*Design a bright, high contrast avatar that reflects the brand and is recognizable in smaller formats like the channel guide.*

**Channel Banner:**

*Create a channel banner that is formatted for all devices , clearly articulates the label, DJ or artist’s name and promotes upcoming events.*

**Welcome Video:**

*Programme your most recent track or create an original preview video.*

**Thumbnails:**

*Design consistent close-up high definition thumbnails that refle ct the title of the video and the content. Include branding that matches the channel aesthetic.*

**Channel Section:**

*Organize music videos into themed sections for easy navigation and listening.*

**InVideo Programming:**

*Promote your channel and feature a recent video or playlist ac ross your entire library of uploads.*

**Featured Channels:**

*Feature channels from your label or promote other related artists*

You may have noticed that they don't really seem electronic music or EDM-related. In fact, the document as a whole seems to have pretty good advice for musicians of all kinds from giving your fans a peak backstage to collaborating with other artists to selling tickets, merch and downloads.

**More:**

- [8 Steps To A Million YouTube Music Channel Views](https://www.hypebot.com/hypebot/2014/02/8-steps-to-a-million-youtube-music-channel-views.html)
- [Make More Music Money With YouTube in 2014](https://www.hypebot.com/make-more-music-money-with-youtube-in-2014/)
- [YouTube Video Tips & Tools From The Music Playbook To vidIQ](https://www.hypebot.com/youtube-video-tips-tools-from-the-music-playbook-to-vidiq/)

*Hypebot Senior Contributor Clyde Smith ([@fluxresearch](https://twitter.com/fluxresearch?ref=hypebot.com)) is also beta blogging at [DanceLand](http://dance.land/?ref=hypebot.com). To suggest topics about music tech, DIY music biz or music marketing for Hypebot, contact:*

clyde(at)fluxresearch(dot)com

.