Digital distributor IODA is opening IODA Spain (IODA ES) in partnership with DiscMedi, an independent record label, publisher and distributor in Spain and Portugal. DiscMedi leveraging IODA's technology to form iDfd (Independent Digital Format Distribution) to offer digital sales and marketing services.
Under the terms of the strategic partnership, iDfd will gain access to IODA’s catalog of more than one million independent tracks to distribute to retail and promotional partners in Spain. Similarly, IODA will distribute DiscMedi’s catalog of independent music through its international network.
“With nearly twenty years experience in the market, DiscMedi has become one of the biggest music companies in Spain outside the majors due in large part to its deep understanding of the independent music industry and its forward-looking approach to the business,” said Kevin Arnold, founder and CEO of IODA. “By combining our global technology platform with DiscMedi’s music representation and local market knowledge, we will be able to connect more fans to more music in a market that is currently under-serviced in the digital music arena.”