Music Marketing

Last.fm Streams Radiohead On Demand

Raihead
Last_fm
Radiohead is using Last.fm for free, ad-supported on-demand streaming of "In Rainbows". The full album will be made exclusively beginning this afternoon here. The rights were licensed through the one stop digital licensing platform that Radiohead and publisher Warner/Chappell Music created last year. The service enables rights users around the world to secure from one destination all the necessary digital licenses across both the recording and publishing rights subject to band approval.

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