HyperDiy Media bills itself as a label replacement company offering a range of UK and US services to replace the the traditional record deal. For a range of flat fees, artists can have HyperDIY handle distribution, mastering, PR, video production and online support.
The service does not have an A&R policy. "We aren't here to judge," added Dawn "We always believed that it is for the public to decide- so often the labels get it wrong!" HyperDIY offers indie artists a free press release and a monthly advice email to artists who signs up to their mailing list.
"A lot of bands and artists feel that it's hard to get any interest from record labels due to the state most labels are in, they all seem to be playing it very safe." said Richard, the companies Managing Director. Dawn Firth, the CEO added "A lot of people think it's impossible to have a successful music career without a label, but there's a lot of talented bands and artist's out there who just haven't been lucky enough to get the breaks".
